New York, NY (PRWEB) March 24, 2010
Good Health Media announced that interactive advertising sales veteran Chris Colella has joined the company as Sales Director based at the NY headquarters. Colella brings more than 10 years of digital ad sales experience to Good Health Media and several years of experience focused on pharma/health advertisers. Most recently a Sales Director at QualityHealth, Colella grew ad revenues significantly ranking as one of the top performers. He also held senior roles with Digital Grit, a leading digital agency where he managed clients such as Novo Nordisk, Novartis and Schering.
"Chris brings a deep knowledge of the pharmaceutical industry and has unparalleled contacts with top pharma and CPG brands. He will be an immediate asset in working with Good Health Media's advertisers and designing programs that maximize ROI" said Bill Jennings, CEO of Good Health Media.
Good Health Media delivers specific health condition audiences to pharma and consumer brands. The company's "ConditionMatch" technology tracks and targets the most frequent visitors to niche health content, often at half the CPM of the major health portals. Advertisers include: Merck, J&J, Wyeth, Shire, Takeda, Walmart Pharmacy, and Amgen. Good Health Media was recently ranked as the fastest growing health ad network with 93% user growth in the past 12 months (Comscore).
About Good Health Media
Good Health Media has quickly grown to be a top 3 Health Ad Network focused on three channels: Consumer Medical audiences, Consumer Wellness and Healthcare Professionals. GHM is backed by Metamorphic Ventures and several individual investors including Mike Perlis (Softbank), Rick Thompson/Larry Braitman (Founders Adify, Flycast), Joe Apprendi (Founder Collective), Richard Foreman (Health Venture Group), Geoff Judge (former President 24/7), Chris Young (Founder Digital Broadcasting Group).
Bill Jennings at Good Health Media, 212-880-3754, bill(at)ghmedia(dot)com