Atlas Digital Expands Reach In Post Production Services

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Michael Booras joins Atlas Digital, furthering their diversification as a full-service post solutions provider.

Atlas Digital (http://www.atlasdigital.tv) taps Michael Booras in a business development role, leading the charge for their expansion into full post production finishing services to create a turnkey solution for their clientele.

“We are very excited to have Mike join the team. He will play a significant role in Atlas Digital’s growth strategy to expand our service offerings,” says Lloyd Guillen, Vice President of Sales & Business Development. “Mike brings with him a great amount of knowledge and expertise in the post services market. His expertise combined with his track record of success make Mike a great addition to our company.”

Booras’ career in post production began more then twenty years ago and has included key roles in the sales and operations of several post production houses, including Complete Post, Keep Me Posted and most recently as VP, Business Development at Matchframe Video. Michael will draw on his extensive background in film and television to progress the services and client base of Atlas Digital.

As part of the Atlas team, Booras will focus on the finishing services now offered at Atlas’ new, state-of-the-art,15,000 sq ft post facility in Universal City. “Over the years, Atlas has grown into a complete post production “start to finish” company. I am enthusiastic about working with such a focused team of bright and creative people.” Says Booras.

Atlas, a leading post services provider, recognizes Booras as one of the more experienced workflow consultants in the industry. Adding him to the team is a showing of Atlas’ commitment to provide clients with a broad and well-rounded set of offerings under the premise of efficient and cost effective workflow.

About Atlas Digital (http://www.atlasdigital.tv)

Founded in 2003, Atlas Digital is a full service post-production editorial company offering a variety of products and services including mobile editing system rentals, workflow consultation, sales and in-house services such as duplication, encoding, digitizing and video & audio finishing. Through its PilotWare division, Atlas also offers tapeless, digital asset management solutions and integrated transcription services. In addition to rentals and service, Atlas’ has editing suites and production offices available in Universal City and Santa Monica. For more information on Atlas Digital please visit http://www.atlasdigital.tv.

About PilotWare (http://www.pilotware.com)

Since its inception in 1996, PilotWare has dominated media asset management for Reality, Game and Talk Show television production. Pioneering the use of networked databases for post production, founder Pilot Peppler, has been instrumental in managing digital workflow solutions for more then 500 television productions. PilotWare is a comprehensive system for the logging and distribution of media on Avid or Final Cut Pro platforms.

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