Liberty First PAC Using Mobile Marketing to Rally Members

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In the wake of the historic changes in our country’s health care system, Liberty First Political Action Committee is utilizing an aggressive text-messaging campaign to communicate with its membership to rally support for candidates who run on a limited-government platform. Users can text 53137 with the keyword “patriot” receive timely updates and announcements from Liberty First.

In the wake of the historic changes in our country’s health care system, Liberty First Political Action Committee is utilizing an aggressive text-messaging campaign to communicate with its membership to rally support for candidates who run on a limited-government platform.

The goal of the Las Vegas-based Liberty First text-messaging program is to mobilize members quickly by informing them of all relevant events and happenings connected to its Tea Party events and campaigns.

To be entered automatically into the system to receive timely updates and announcements from Liberty First, organization members can text phone number 53137 with the keyword “patriot” in the body of the text message.

“Every cell phone in the world is text capable, making this the perfect method to assemble and activate members of any group quickly and efficiently,” said Ray Davies, VP of strategic partnerships with j. simms agency, the company producing the text-messaging campaign.

j. simms agency’s mobile-marketing capabilities include one-to-many two-way texting campaigns, rich media delivery (such as images, audio, video, executable code) via text, mobile couponing and more. Communication solutions can be custom tailored to fit the needs of any client and include message reporting and statistics.

Founded in 1995, j. simms agency serves a host of clients in the automotive, hospitality, consumer products and real estate industries, as well as non-profit organizations. It provides complete integrated marketing services, covering all aspects of new and traditional media. More information can be reached by visiting jsimmsagency.com or mobiliquemobile.com.

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Suzanne Anderson
j. simms agency
858-689-9909
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