Interior Design Chic Goes Online

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Furnishing specialist In:Style Direct launches new online shop

Instyle Direct

Consumers often see one of the showflats we’ve designed and ask us where they can buy our products themselves. So it seemed logical to take the next step and introduce an online shopping service so that people can create a similar look in their own homes.

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In:Style Direct, one of London’s leading interior designers specialising in furnishings, has made creating a beautiful home even easier with the launch of its new online shopping service. Now, style-conscious consumers can find a large selection of luxurious but affordable soft furnishings and accessories, including its own ‘ani-M’ collections, at the company’s new online shop at In:Style Direct Online

In:Style Direct’s great selection of interior design contemporary, co-ordinating pieces to choose from: cushions and throws, rugs, mirrors, bed linen, silks by the metre and decorative accessories including vases, lamps, framed and unframed art. Everything has been selected to offer incredible quality and great value prices, there’s even free delivery within the UK.

Well-designed, high quality soft furnishings like these usually come at a premium – but that’s where In:Style Direct comes into its own. With prices starting at as little as £10, including delivery, In:Style Direct really does offer great value for money. Its stunning collections have been a closely guarded secret with savvy shoppers – until now.

And with the housing market still in the doldrums, the launch of the new online shop couldn’t come at a better time as many homeowners are choosing to improve, rather than move, as Anita Mehra, Managing Director of In:Style Direct explains: “We’ve been working with property developers, landlords and homeowners for many years, designing and furnishing interiors for all kinds of properties. Consumers often see one of the showflats we’ve designed and ask us where they can buy our products themselves. So it seemed logical to take the next step and introduce an online shopping service so that people can create a similar look in their own homes.”

PRESS ENQUIRIES:
Susan Hissey
Tel: 020 8964 1966
email: info(at)instyledirect(dot)co(dot)uk
http://www.instyledirect.co.uk

Editor’s note:
In:Style Direct is a name that is synonymous with creating luxurious interiors for investment properties in some of London’s most exclusive residential areas. The company was set up by Anita Mehra in 2004 and now has design studios in both London and Dubai.

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Susan Hissey
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