Red Squirrel Launches at Glasgow Art Fair

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Glasgow Artists David Hurley and Kelly McMeekin launch Red Squirrel Gallery today at the Prestigious Glasgow International Art Fair. Founded to help young Artists get started as professionals and established artists develop their practice this new venture aims to become Scotland's leading internet resource for art - and with a “bricks and mortar” gallery in the pipeline.

Red Squirrel Scotland

An on-line presence is essential to achieve artist visibility and at the core of the Red Squirrel offering is a complete studio toolkit that enables artists to create and maintain a fully featured independent website at a fraction of the cost of a bespoke service. Its an affordable and flexible solution for both established and aspiring artists.

The clean minimal style of Red Squirrel sites is no accident says David “quirky, whacky, “interesting” websites may be fun to build but they are a complete no-no to art buyers who want simple unfussy presentations where the art is not fighting the site for attention.”

Its no enough just have a website – in an increasingly crowded space its all about promoting, staying up to date and developing a real on line presence.
“its pretty easy to get a friend to make you a website “ says David – “but frankly its usually a waste of time” Without the the effort and technical skills to update and develop them these sites quickly become tombstones littering the net with out of date information – definitely more harm than good.

Red Squirrel offers a professional service that enables artists to keep work up to date and promote themselves whilst freeing them from the hassle of the technical Stuff including:

  • Domain names
  • Site Hosting
  • Search Engine optimisation
  • Multi browser support
  • System back ups

Once a site is up and running it needs visitors. Its not just about getting a website and waiting for fame and riches to roll in ... you need visibility. Visibility comes from promotion. Red Squirrel will show your work in their on-line gallery and Artists Register - but you need to tell people where to look.

Online, telling means emailing. Its direct and its free. With Red Squirrel its easy too.
Every artist has a mailing list and emailer included in the Red Squirrel toolkit.

Artists can send invitations, new work announcements and newsletters at the push of a button .... and those who are not e savvy can use the standard templates provided.

If artist want to sell on line then that's no problem either. Red Squirrel provides all the e commerce tools they need. It Using isendyouthis secure payments Red Squirrel enables card payment facilities for all artists.

The toolkit gives the artists automatic record keeping to. All Art Works are recorded in the data base and all customer and sales records can viewed or printed out as spreadsheets – taking the admin out of Art Sales.
All in all it's so much more than a web package it's a complete artists studio management system and your know its secure and safe because Red Squirrel runs on the acclaimed isendyouthis technology platform.

For further information please contact:

Dave Hurley
dave(at)red-squirrel-gallery(dot)com
+44 7825 841125
http://www.red-squirrel-gallery.com

38 Calderbraes Avenue,
Uddingston,
Glasgow,
G71 6EA

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Dave Hurley
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