Courteney's Cougar Town to get UK Women on the Prowl for Younger Men

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Courteney Cox’s new sitcom Cougar Town is set to bring the concept of older women dating younger men to the UK, according to niche dating site

We have more than 20 men for every 1 UK woman – that's pretty good odds for the ladies.

Dating website has been flooded with thousands of men from the UK in recent months as awareness of the American cougar trend grows in Europe.

However it seems that women in the UK still have not picked up the cougar craze yet as there are an incredible 20 UK men for every 1 UK woman.

Now prime time Cougar Town (starts on Living TV, March 30), is expected to help even out the gender ratio as women take inspiration from Cox's character Jules Cobb, a 40-something divorcee who turns her back on 'fat, bald and damaged' men her own age. founder Oliver Jameson said:

“We are really hoping that Cougar Town coming to Living TV in the UK will open up women's eyes on this side of the Atlantic to the amazing possibilities of dating younger men.

“There are many 40+ women in the UK who may have given up on dating, but they have no idea that there are thousands of great looking younger men online specifically looking to meet mature, sophisticated women like them.

“We have more than 20 men for every 1 UK woman – that's pretty good odds for the ladies. Imagine going to a party and there being a 20 to 1 ratio of men to women – once women realise how stacked the odds are in their favour we expect to have a big rush of UK ladies joining the site.

“Cougar Town is a breath of fresh air. For once, a TV show has presented a non-judgemental view of cougars, which, whilst not shying away from stereotypes, actually explores the world of inter-age dating, rather than casting it in a negative light.

“At, we know that there is more to cougars than the myths and stereotypes from movies like American Pie. Our Cougar Report published last autumn, shows that the majority of cougars are not sex-crazed sugar mummies, but women looking for fun but long-term relationships with younger men on an emotional level.

“We feel it’s about time someone got to the truth so that older women who date younger men are more accurately represented.

“Hopefully publicity around Cougar Town, and the fact it stars Courteney Cox, will help the general public in the UK to be more accepting and aware of the older women/younger men trend.”


  • is a 100% free dating website exclusively for older women and younger men. The site was founded in October 2007 and has in excess of 45,000 members.
  •      Cougar Town starts on the UK station Living TV on March 30 at 9pm. has no connection with Living TV nor any related companies.
  •      The Cougar Report survey was an invite-only poll conducted online of more than 100 women predominantly aged 35 to 60 who stated that they only or mainly date significantly younger men. For full details visit
  •      For more information please email Oliver Jameson at oliver (at) cougared (dot) com or call +44 7890 112 402


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Oliver Jameson
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