and Earth Shoes Anticipate Earth Day With Contest from March 30-April 12

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Win Earth Shoes from to Celebrate 40th Birthdays of Both Earth Day and Earth Footwear

What's One Green Thing You'll Do to Celebrate Earth Day on April 22?

Changing the world from the ground up isn’t easy, but it’s a goal that Earth Day and Earth shoes share. offers a range of women’s and men’s Earth shoes that look great and feel even better: From March 30 to April 12, check out the new styles for spring and enter to win a pair. (Learn more about Earth shoes and how to enter below.)

Designed to mimic standing in sand, the Kalsø Minus Heel™ shoe was invented by a Danish yoga instructor. The brand’s U.S. debut coincided with the first Earth Day in 1970, lending the innovative shoes their name; a phenomenon was born. Earth shoes disappeared in the late 1970s but were reintroduced a quarter-century later at a 2001 Earth Day celebration. Stylish men’s and women’s Earth shoes, including the earth-friendly, Vegan Society Certified™ Cabo San Lucas 2 sandal, have since been seen on fashion show runways, in the pages of magazines and gracing the feet of celebrities. Dedicated fans include culinary and medical professionals, teachers, students and senior citizens—anyone who’s concerned about healthful comfort.

Why Earth Shoes? By positioning toes 3.7° higher than the heel, Earth shoes’ Kalsø® Negative Heel Technology® shifts bodyweight back, which improves spinal and pelvic alignment and promotes a more natural posture, alleviating back pain. The effects of the lowered heel are further enhanced by comforting, anatomic arch support and Biofoam™ cushioning.

Burn More Calories With Every Step™: Not only do Earth shoes promote enhanced leg and calf toning, tighter thighs, stronger core muscles, straighter posture and improved breathing, but studies have shown that wearing Earth sandals and shoes encourage the body to work more efficiently—by burning four times the fat and 25% more calories, developing more lean body mass, and improving walking speeds. All Earth styles offer these benefits, but the Exer Walk has become a workout favorite.

(Note: Earth Shoe customers are advised to follow the company’s recommendations when wearing Earth shoes for the first time. People should consult with their physician prior to starting any exercise regime.)

“With stylish mary janes, skimmers, mules, dressy sandals, boots and more, these are not your parents’ Earth shoes. From the sporty Exer-Fit Collection to eco-friendly, certified vegan footwear, Earth just keeps getting better,” says Lora Sherod, Buyer.

Earth is commemorating the 40th anniversary of Earth Day and their own 40th birthday by partnering with EarthShare® a respected federation of conservation and environmental nonprofit organizations. For every pair of Earth Footwear purchased from any authorized dealer, Earth will donate $5 to EarthShare®. Simply go to Earth's website and find the "Make Every Day Earth Day" link to register each purchase.

About the Contest: To celebrate Earth Day and the arrival of new styles of Earth Footwear, will be giving away two pairs of men’s or women’s Earth shoes. Simply visit the blog Get in Gear (contest to answer the question, “What's One Green Thing You'll Do to Celebrate Earth Day on April 22?” (200 words max). Entries will be accepted from March 30 through April 12; two winners will receive a free pair of Earth shoes of their choice. See the complete contest rules and regulations.

Remember, every pair of Earth shoes does good for your body and, thanks to the EarthShare® partnership, also does good for Mother Earth. So look for your new favorites today!

About Established in 1996, is the nation's first online shoe retailer. With a history that began decades ago in a family-owned corner shoe store, the company is committed to delivering exceptional value and service. offers the latest high-quality footwear for men, women and kids with more than 240,000 shoe and apparel choices from more than 200 name brands, as well as a wide selection of bags and accessories. Customers are entitled to a 110 percent price guarantee, a 365–day return policy, and free shipping and exchanges on most orders. For more information, visit

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Jimmy Healey
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