Social Media Strategies Conference 2010 to Feature “How to Implement Social Media Strategies for Big Business”

Share Article

The discussion will feature a panel of industry experts sharing their best practices and insights on developing and implementing large scale social marketing and advertising strategy. The panel will discuss: why big businesses need to understand social media, how it affects their bottom line, understand how to formulate content, create a social outreach plan to inform, persuade and ultimately convert customers, branding strategies and optimization techniques and more.

Social Media Strategies

Social Media Strategies Conference, today announced the addition of a discussion on “How to Implement Social Media Strategies for Big Business”. The discussion will feature a panel of industry experts sharing their best practices and insights on developing and implementing large scale social marketing and advertising strategy. The panel will discuss:

  • Why big businesses need to understand social media
  • How it affects their bottom line
  • Understand how to formulate content
  • Create a social outreach plan to inform, persuade and ultimately convert customers
  • Branding strategies and optimization techniques

The panelists include:
Duncan Drechsel, Social Media Manager, Walmart.com
Tony Welch, Lead Social Media Strategist and Community Manager, Hewlett Packard
Rich Harris, Senior Manager, Social Media, Seagate Technology

The conference will also feature two workshops on:
How you market your business on Facebook to increase revenue, drive website visitors and create brand awareness through customer engagement.

In this workshop you will learn:

  • Ten tips for getting your Fan Page found
  • How to create a branded Facebook user name
  • How often should you be posting and what should you be posting
  • Should you advertise on Facebook
  • How can you use Facebook to build your email database
  • What types of contests and user polls you should be using to drive engagement
  • How you can promote special deals and offers to the fans of your Facebook page to drive revenue

How to Market on Twitter
In this workshop you will learn:

  • How to use Twitter to drive revenue, build your email database and brand awareness
  • Learn our five step marketing plan for Twitter
  • Avoid the biggest mistakes made with Twitter
  • Examples of "best practices”
  • How to measure your success
  • Valuable Twitter tools and apps that you should be using to market with Twitter

The conference will feature discussions on social media marketing and optimization strategies, techniques and cases studies for creating and implementing a social media campaign, and delve into social media strategies for lead generation, increasing website traffic, social analytics, engagement and ROI.

The two-day Conference will feature thought leaders in the Social Media industry, sharing their knowledge on best practices, marketing strategies and real world examples and how businesses can leverage social media it to achieve their business goals.

The Social Media Strategies Conference is relevant and geared to:

  • Chief Marketing Officers (CMOs)
  • Social Media Marketers, Managers & Strategists
  • Online Advertisers, Ecommerce & Internet Marketers
  • Online Community Managers
  • Search Engine Marketers
  • Search Engine Optimization Specialists (SEO)
  • Web Analytics Professionals
  • Ad Agencies
  • Media planners, Buyers & Publishers

About Social Media Strategies
The Social Media Strategies is a conference on social business, social marketing, advertising and optimization. It is the premier event for CMOs, Social Media Marketers, Manager, Strategists, Search Marketers, Online Community Managers, Corporate Communications, PR, Marketing, Advertising, and Recruiting Professionals. For more information visit http://www.webguild.org/events/socialmedia/

Contact: Daya Baran 650-450-4247

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Daya Baran
WebGuild
650.450.4247
Email >
Visit website