Search Engine Strategies Announces Peter Morville as Keynote Speaker for SES Toronto 2010

Search Engine Marketing (SEM) Conference to Be Held June 9-11, 2010 at Hyatt Regency Toronto

New York, NY (PRWEB) April 5, 2010

Search Engine Strategies (SES) announced Peter Morville as its first keynote speaker for SES Toronto 2010, which will be held on June 9-11 at the Hyatt Regency Toronto, 370 King Street. Now in its 7th year, SES Toronto attracts Canada’s and U.S.’s leading search engine marketing (SEM) professionals.

Marketers can take advantage of the early-bird special registration and save up to $200 by registering by May 21. Click here to review SES Toronto rates and registration details.

Morville, president of Semantic Studios, is widely recognized as an authority on information architecture. He is the co-author of the recently published, Search Patterns: Design for Discovery, a practical guide for building effective search applications.

“I really appreciate the opportunity to speak at the SES conferences because no matter how well tuned in I think I am to the latest search trends and issues, I still pick up much food for thought at these conferences,” said Morville. “I'm particularly looking forward to SES Toronto because it’s a little tamer than the other SES shows and provides a more intimate networking environment.”

“It’ll be great to have Peter back as a keynoter and hear about the search insights he’s covered in his new book,” said Matt McGowan, Publisher and Head of U.S. for Incisive Media. “And because a lot has advanced in the search marketing arena this past year, especially in the social media, video and mobile marketing segments, we’re really looking forward to exchanging ideas with our Canadian colleagues.”

SES Toronto, which is covering such topics as pay-per-click (PPC) management, search engine optimization (SEO), social media, mobile platforms, link building, duplicate content, video optimization, site optimization and other timely SEM topics, is suitable for the full range of marketers, from beginners to advanced. The conference consists of keynotes, panels, an exhibit floor, training sessions and many networking opportunities.

Marketers are invited to submit a proposal for participating in SES Toronto. Speaker submissions close May 14. SES speaker guidelines and the form for submitting a proposal can be found on the website.

For more information about SES Toronto 2010, visit:
http://www.searchenginestrategies.com/toronto/

About Peter Morville
Morville is widely recognized as a father of information architecture and the author of the best-selling books, Information Architecture for the World Wide Web and Ambient Findability. He also co-authored Search Patterns: Design for Discovery and has consulted with AT&T, Harvard, IBM, Microsoft, the National Cancer Institute, Vodafone and Yahoo!. Morville is president of Semantic Studios, a leading information architecture and user experience consultancy. He is a co-founder and past president of the Information Architecture Institute and has served on several advisory boards and as a faculty member at the University of Michigan. His work has been featured in many publications including Business Week, The Economist, Fortune, and The Wall Street Journal.

About SES
Incisive Media's Search Engine Strategies is a leading global conference and training series focused on search engine marketing. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary, advice, opinion and research and Search Engine Watch which provides news and information about search, analysis of the search engine industry and tools for improving search marketing effectiveness.

Incisive Media is a leading global provider of specialized business news and information, in print, in person and online. The company's principal markets include financial services, legal services, commercial real estate, marketing services and risk management. Incisive Media's market-leading brands include Accountancy Age, Computing, Investment Week, Legal Week, Post, Risk, and Search Engine Strategies. For more information, visit http://www.incisivemedia.com.

For more news and event updates visit the SES blog at: http://blog.searchenginestrategies.com/

For more information, contact:
Greg Jarboe, SEO-PR, Inc.
978-549-9537
Greg.Jarboe(at)SEO-PR(dot)com

Christian Georgeou, Incisive Media
212-457-7844
Christian(dot)Georgeou(at)IncisiveMedia(dot)com

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