Critical Links Named 'Cool Vendor' by Leading Analyst Firm

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Critical Links is selected for the "Cool Vendor" report published by Gartner featuring innovative, impactful and intriguing vendors in the area of Unified Communications.

This validates the innovation and impact that our edgeBOX solution brings to small and medium businesses (SMBs).”

Critical Links, a global provider of unified voice, data, security and IT solutions for SMBs, today announced it has been included in the list of "Cool Vendors" in the "Cool Vendors in Unified Communications" report published on March 31, 2010 by Gartner, Inc. The Cool Vendor report typically features smaller vendors that offer innovative or unique solutions.

"We are honored to be selected as a Cool Vendor by Gartner. This validates the innovation and impact that our edgeBOX solution brings to small and medium businesses (SMBs)." said Abdul Kasim, VP of Worldwide Marketing and Business Development at Critical Links. "In the current environment, SMBs want to cut IT costs while leveraging the benefits of technology. Our edgeBOX unified communications (UC) solution brings state-of-the-art big business features previously accessible only to large enterprises, to SMBs. We are committed tocontinuous improvements and on-going design and integration of more and more horizontal and vertical applications around the edgeBOX platform".

Critical Links' edgeBOX provides a comprehensive solution for SMBs that includes a full-fledged IP telephony system, smoothly integrated with email, contact database, calendars, security, VPN, file sharing, and more. The voice and data services integration improves employee productivity, simplifies
installation, maintenance and upgrades, and dramatically reduces equipment, communications, and maintenance costs for SMBs. It is available on a range of scalable platforms for companies with 10 to 300 users.

Critical Links' target markets include SMBs, larger enterprises with multiple branch offices, Managed Service Providers who bring unified communications services to SMBs, the K-12 education market (Critical Links' Education Appliance), and hospitality (edgeHOTEL). The edgeBOX currently delivers fullfledged
desktop telephony integrated with VOIP/IP-PBX, unified messaging, presence, collaboration, remote management and security services to SMBs. Features such as failover, load-balancing and comprehensive remote configuration capabilities should make it an ideal platform for UC Managed
Service Providers.


Gartner defines a "Cool Vendor" as a company that offers technologies or solutions that are:
· Innovative: Enables users to do things they couldn't do before
· Impactful: Have, or will have, business impact (not just technology for the sake of technology)
· Intriguing: Have caught Gartner's interest or curiosity in the past 6 months

Cool Vendor Disclaimer

About Gartner's Cool Vendors Selection Process

Gartner's listing does not constitute an exhaustive list of vendors in any given technology area, but rather is designed to highlight interesting, new and innovative vendors, products and services. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness of a particular purpose. Gartner defines a cool vendor as a company that offers technologies or solutions that are: Innovative, enable users to do things they couldn't do before; Impactful, have, or will have, business impact (not just technology for the sake of technology); Intriguing, have caught Gartner's interest or curiosity in approximately the past six months.

About Critical Links:

Critical Links is a global provider of converged voice, data and IT solutions for Small and Medium Businesses (SMBs) that dramatically simplify and cost-reduce by consolidating over a single scalable and fault-tolerant platform.

Critical Links' flagship product, the edgeBOX™, is an award winning multi-function gateway appliance that includes VOIP/IP-PBX, VPNs, security, NAC, QoS and a WiFi access point as well as a fax-server, web server, e-mail server, print server and data storage. It is available on a range of hardware platforms that support up to 300 users, with different form factors and a host of broadband interfaces such as BRI/PRI(T1/E1), FX0/FXS, Ethernet, etc. Critical Links typically serves SMBs through a global network of VARs, System Integrators, OEMs and Service Providers. For more information: or info(at)critical-links(dot)com.

Editors Notes:
1. All brands and names may be trademarks of their respective companies.

For more information, contact:
Abdul Kasim, VP Global Marketing & Business Development
973.276.9006 x1004

Carlos Taveira
Get Global, Marketing Communications Consultancy
+351 213502551
+351 918711884


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Abdul Kasim
Critical Links
001.973.276.9006 ext. 1004
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