Media companies need help understanding how the processing and distribution of content can be streamlined through the use of cloud-based software, allowing them to refocus their priorities on the content creation process and service as many new channels as possible
San Francisco, CA (PRWEB) April 9, 2010
Panvidea, a global leader in the on-demand preparation, processing and distribution of entertainment and advertising content across any digital platform, has announced that CEO and co-founder, Chris Cali, will be speaking at the upcoming 2010 NAB Show in Las Vegas.
Cali will be speaking at the "Destination Broadband" theatre as part of a series of sessions featuring leaders in the fields of broadband content and digital broadcasting. The speech is titled 'Tapping into Instantly Scalable Post Production for Multi-Platform Distribution' and will focus on how traditional methods for the processing, packaging and distribution of professional video content are a thing of the past, and how a new generation of secure, scalable cloud-based solutions are changing the rules for professional content distribution.
Of the event, Chris Cali said: "The NAB Show is the premiere showcase for next generation broadcast technologies and solutions. I'm delighted to have the opportunity to speak. Media companies of all kind are struggling with the challenges of multi-platform distribution. Traditional methods of video processing and distribution have become significantly outdated, and these solutions cannot scale to meet the demands of modern content platforms, particularly in the online world."
The session will be hosted by Will Richmond, president and founder of Broadband Directions LLC, and will take place between 3:45pm and 4:15pm on Monday 12th April in the Destination Broadband Theatre. The Theatre will be located in the South Hall Upper within the Destination Broadband product area and offer both exhibits and a theatre setting for attendees to experience the entire broadband ecosystem
"Media companies need help understanding how the processing and distribution of content can be streamlined through the use of cloud-based software, allowing them to refocus their priorities on the content creation process and service as many new channels as possible" said Cali. "Panvidea offers a strong proposition, seamlessly automating the video preparation and distribution process."
Panvidea's on-demand, instantly scalable service allows professional media companies, including broadcasters, advertisers, and direct marketers, to prepare and distribute content across any digital network to any digital platform. In an increasingly convergent media environment, the ability to automate such processes is invaluable to content owners with large quantities of video assets that must be prepared for digital broadcasting or broadband distribution.
Originally named mPOINT, the company rebranded to become mPOINT in March 2010, heralding a number of revolutionary enhancements to its features and functionality, to capitalise on the closure of a second round of investment.
For more information regarding Panvidea and its broadcast encoder, please visit panvidea.com, or call 212-967-9613.