Marketing Automation Provider Marketo Selected by AlwaysOn as an OnDemand Top 100 Winner for New Opportunities in Cloud Computing and SaaS

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Marketo, the revenue-focused marketing automation company, today announced that it has been chosen by AlwaysOn as one of the OnDemand Top 100 winners. Inclusion in the OnDemand 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Marketo was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

"We are honored to be named to OnDemand’s Top 100 list,” said Phil Fernandez, president and CEO, Marketo. “By helping to turn marketing from a cost center into a strategic asset, Marketo is changing the way companies generate revenue. This transformation

Marketo, the revenue-focused marketing automation company, today announced that it has been chosen by AlwaysOn as one of the OnDemand Top 100 winners. Inclusion in the OnDemand 100 signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Marketo was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

Being named as an OnDemand Top 100 winner reflects Marketo’s unprecedented growth providing on-demand marketing automation. Marketo provides powerful and easy software that helps B2B marketing and sales teams at mid-sized and large businesses unlock faster revenue growth.

Delivered in the Marketing Cloud, Marketo’s technology combines enterprise-class software with proven analytics to ensure companies are achieving maximum marketing and sales effectiveness.

Marketo and the OnDemand Top 100 companies will be honored at AlwaysOn’s OnDemand event on April 19th, 2010, at Hewlett-Packard’s Worldwide Headquarters in Palo Alto, CA. This two-and-a-half-day executive event features CEO presentations and high-level debates on how the Internet is disrupting how companies—from small businesses to large enterprises—create, store, distribute, analyze, and take advantage of their mission-critical data.

“As the digital information created by businesses continues to explode at astronomical rates, the need to store, manage, analyze, and share this information is becoming extremely challenging,” said Tony Perkins, founder and editor of AlwaysOn. “We congratulate this year’s OnDemand 100 for providing the technology platforms and services needed to manage and leverage this new era of information complexity and overload.”

"We are honored to be named to OnDemand’s Top 100 list,” said Phil Fernandez, president and CEO, Marketo. “By helping to turn marketing from a cost center into a strategic asset, Marketo is changing the way companies generate revenue. This transformation is the single largest untapped opportunity in B2B organizations. Our customers are reaping its rewards, and their success is a key factor driving our own success.”

The OnDemand 100 winners were selected from among hundreds of other technology companies nominated by investors, bankers, journalists, and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2010 list.

A full list of all the OnDemand Top 100 winners can be found on the AlwaysOn website at:
http://alwayson.goingon.com/permalink/post/34759

About Marketo
Marketo is the revenue-focused marketing automation company, revolutionizing how marketing and sales teams of all sizes sell and succeed at every stage of the revenue cycle. Delivered in the Marketing Cloud, Marketo’s powerful and easy solutions provide the fastest time to value and ignite explosive revenue growth from the earliest stages of demand generation and lead management to the pursuit of revenue and customer loyalty.

Marketo Lead Management helps Marketers acquire, nurture and qualify more high quality sales leads with less effort, while Marketo Sales Insight helps Sales understand, prioritize and interact with the hottest leads and opportunities to close business faster. Known for providing breakthrough innovation and the utmost in usability, Marketo was voted 'Best Marketing Automation Application' and 'Best Mass Emails Solution' by Salesforce customers on the Force.com AppExchange. As of January 2010, more than 400 enterprise and mid-market clients in 14 countries have selected Marketo.

About AlwaysOn
AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network. In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn’s preeminent executive event series includes the Summit at Stanford, OnMedia, OnHollywood, Venture Summit Mid-Atlantic, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen Silicon Valley, GoingGreen East, and GoingGreen Europe. The AlwaysOn network and live event series continue to lead the industry by empowering its readers, event participants, sponsors, and advertisers like no other media brand.

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Michelle Schofield
Marketo
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