Fuel Proof Guarantee℠ From Valvoline and tiwi* Named Heavy Duty Trucking Magazine Top 20 Innovation

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The Fuel Proof Guarantee℠ program, a collaborative effort between Valvoline and inthinc* Technology Solutions’ tiwi* driving safety system, was listed by Heavy Duty Trucking magazine as one of its top 20 products or services for 2009.

FuelProof Guarantee logo file

With current economic conditions and increasing fuel prices, companies are looking for guaranteed, bundled solutions that directly contribute to the bottom line, and this program delivers. From the day we launched the Fuel Proof Guarantee, we have had enormous interest from fleets looking for a low-risk way to improve fuel efficiency and reduce their costs.

The Fuel Proof Guarantee℠ program, a collaborative effort between Valvoline and inthinc* Technology Solutions’ tiwi* driving safety system, was listed by Heavy Duty Trucking magazine as one of its top 20 products or services for 2009.

The Fuel Proof Guarantee provides fleet operators with a 120-day customer demonstration using the inthinc tiwi driving safety system and fleet management solution along with the fuel economy lubricants package featuring Valvoline’s Premium Blue® Extreme engine oil and Syn Gard FE® gear oil. Valvoline is a leading brand of heavy duty truck fuel-efficient engine oils, lubricants and performance chemicals. To find out how to begin the Fuel Proof Guarantee or to learn more about benefits and limitations of the program, contact David Pack, Valvoline International, at (859) 357-7185.

Real-time verbal mentoring from inthinc’s tiwi driving safety system provides drivers with information about speeding violations, aggressive driving, seat belt use and more. If the fleet has not shown an increase in fuel economy after the demonstration period is completed, Valvoline and tiwi will remove their products from the vehicles used in the demonstration and reimburse the fleet for incremental product costs.

“It is great to receive this recognition from Heavy Duty Trucking for a solution that stands by the value it delivers,” said Todd Follmer, CEO of inthinc. “The real validation comes from the success of the program so far and the companies that are seeing these cost savings and safety improvements for their fleets every day.”

John Noal, vice president, International and Commercial Platforms for Valvoline, said, “With current economic conditions and increasing fuel prices, companies are looking for guaranteed, bundled solutions that directly contribute to the bottom line, and this program delivers. From the day we launched the Fuel Proof Guarantee, we have had enormous interest from fleets looking for a low-risk way to improve fuel efficiency and reduce their costs.”

Winners of the Heavy Duty Trucking Top 20 were selected by magazine editors and industry experts from among hundreds of products and services introduced in 2009. Top 20 selections were judged on their innovation and their ability to make fleets safer, more efficient and more profitable. The Top 20 are recognized in the March issue of Heavy Duty Trucking magazine, and awards were presented at the Mid-America Trucking Show in Louisville, Ky.

About tiwi*
tiwi solutions have successfully been used in the oil and gas, mining and other heavy industries for several years, reducing accidents by more than 80 percent annually and saving companies millions of dollars and realizing a payback on investment often in less than one year. It has also been used by NASCAR for eight years to improve driver, car and track safety. For more information about tiwi, please call 801-886-2255 or visit http://www.tiwi.com.

About inthinc*
inthinc combines innovative technologies with engineering expertise to create breakthrough driving safety solutions that save lives, save money and protect the environment. inthinc technology dramatically improves driver behavior and has been documented to reduce accidents by more than 80 percent. For more information, please visit http://www.inthinc.com

About Valvoline
Valvoline, a brand of Ashland Inc. (NYSE: ASH), has been serving American motorists longer than any other motor oil. The Valvoline family of products includes Eagle One® appearance products, Car Brite® car restoration products, Zerex® antifreeze, SynPower® performance products, and MaxLife® products created for higher-mileage engines. Valvoline products for serving the heavy-duty on-highway and industrial markets include Valvoline Premium Blue® engine oils, Syn Gard™ FE gear oils, Zerex antifreeze/coolant, OEM-endorsed products, natural gas engine oils, transmission fluids, greases and hydraulic and industrial oils. Additional details about Valvoline’s heavy-duty products and the Fuel Proof program can be found at http://www.fuelproofguarantee.com.

inthinc Press contacts:
SNG PR
Tim Rush or Rod Anderson
801-208-1100
http://www.sng.com

® Registered trademark, Ashland or its subsidiaries
SM Service mark, Ashland or its subsidiaries
*Trademark owned by a third party

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James Vitak
Ashland
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