Digital Axle Hires Victoria McBride as Assistant Digital Project Manager

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Digital Marketing Consultancy gains new talent

Victoria Charlotte McBride has been hired by Digital Axle as Assistant Project Manager. She joins the San Francisco-based digital marketing consultancy to manage SEO, social media and website optimization projects.

“Two hundred and thirty people responded to the Craigslist post for this job,” said Digital Axle’s CEO, Bruce Carlisle, adding, “Victoria rose to the top of that list based on her professionalism, her enthusiasm for developing new practice areas and her experience with non-profits, a growing category for us.”

Before joining Digital Axle, Victoria was Marketing and Social Media Manager at the non-profit, Under the Baobab Tree. Under the Baobab Tree is a San Francisco-based non-profit committed to building sustainable communities and improving education and public health in Malawi.

McBride is a 2009 graduate of UCLA with a BA in International Development Studies.

About Digital Axle
Digital Axle at is a privately-held, San Francisco-based digital marketing services consulting firm with expertise in digital communications strategy and implementation. In addition to developing metric-supported online strategies, the firm provides executional services in website analytics, search engine marketing (SEM), search engine optimization (SEO), social media & marketing (SMM) and lead path optimization.

In addition to digital strategy, the firm provides organizational consulting to advertising agencies on managing their transition to digital marketing. The firm is led by industry pioneer and veteran marketer, Bruce Carlisle, the original CEO and founder of SF Interactive, a leading online agency innovator of the late 1990's.

In recent years, the American Association of Advertising Agencies (AAAAs) has relied on Digital Axle CEO, Bruce Carlisle to provide training in digital marketing to its regional organizations throughout the nation. The company blog, with a unique take on the Web industry, is updated frequently and can be read at


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Heather Bowden

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