2010 Sandbox Summit Brings Innovators In Technology, Play and Learning Together to Offer Glimpse at the Future of Play

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The Sandbox Summit will bring together luminaries in the areas of children’s learning, media, and toy and game development to explore how 21st century kids can use toys, tools and technology to become creative thinkers and innovative leaders.

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Can the Wii teach playground rules? Is an e-book the answer to the literacy challenge? What are today’s children learning from playtime and what do toy and game developers need to know to create play experiences that foster 21st century skills? To address these questions and the impact emerging media platforms have on how and with what children play, the MIT Education Arcade will present the 2010 Sandbox Summit®, “iPlay, YouPlay, WiiPlay: How Play is Changing Media and Media is Changing Play,” on May 18 and 19 at the Massachusetts Institute of Technology in Cambridge, MA.

The Sandbox Summit will bring together luminaries in the areas of children’s learning, media, and toy and game development to explore how 21st century kids can use toys, tools and technology to become creative thinkers and innovative leaders.

“As new technologies and tools are increasingly embraced by young children, it’s crucial to ensure that creativity is being fostered,” said Wendy Smolen, Sandbox Summit cofounder. “We need to explore the ways kids are playing so the media we produce actively engages---as well as entertains---them.”

Conference Highlights
Opening the summit is Henry Jenkins, Provost's Professor of Communication, Journalism, and Cinematic Arts at the University of Southern California. Jenkins’ keynote speech, “Toying with Transmedia, The Future of Entertainment is Child’s Play,” will take a close look at Hollywood’s recognition of the larger implications of a world where every story, image, and sound plays out across multiple media channels.

“The Sandbox Summit is a perfect showcase for the work of the MIT Education Arcade and Media Lab,” said Scot Osterweil, Creative Director of the MIT Education Arcade. “lt brings together both visionaries and practitioners in the converging fields of play and technology, from all across the country.”

An interactive panel on the transformation of traditional television to a 24/7 medium should be lively as Alice Cahn, VP, Social Responsibility, Cartoon Network leads panelists Terry Fitzpatrick, EVP Distribution, Sesame Workshop, 17-year old future broadcast journalist Nick Gnat, Justin Johnson, Creative Services Lead, Next New Networks, and Brigid Sullivan, SVP Interactive and Children's Media, WGBH Boston, in a conversation about what lies ahead for watchers and makers of screen content.

“Inside Online Games: Why Kids Obsess Over Farmville and Other Lessons from the Field” will be moderated by Alex Chisholm, Executive Director and cofounder, Learning Games Network. The panel brings together Eric Klopher, Director, MIT Education Arcade, Mitchel Resnick, Professor of Learning Research, MIT Media Lab, and Constance Steinkuehler, Assistant Professor, Curriculum & Instruction, University of Wisconsin-Madison.

“This dazzling spectrum of thought leaders in the fields of children’s media and play will present a multi-dimensional view of how, as the conference title states, play is changing media and media is changing play,” commented Claire Green, Sandbox Summit cofounder and President, Parents' Choice Foundation.

Sponsors
The 2010 Sandbox Summit is presented by the MIT Education Arcade and sponsored by Toy Industry Association, Inc., (TIA), frog design, inc., Techno Source, and The Eric Carle Museum of Picture Book Art.

Registration is currently open at SandboxSummit.org.

About Sandbox Summit®                                    
Sandbox Summit is a series of conferences designed to address how technology is changing the ways kids play, learn, and connect. Founded by Claire Green and Wendy Smolen, the goal of Sandbox Summit is to ensure that the next generation of players becomes active innovators rather than passive consumers of technology.

Media Contact:
360 Public Relations
Skye McIntyre
617.585.5773
smcintyre (at) 360publicrelations (dot) com

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