Ideal Impact, Inc. Celebrates One Year Anniversary with $1.4 Million Sales

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Company sells projects that will generate $32 million for Christian ministry.

Since opening its doors March 2, 2009, Ideal Impact, Inc. ( has been on a well-defined mission: to generate $1 billion for Christian ministry through energy savings dollars. Now celebrating its one-year anniversary, the employee-owned company has signed 29 customers to-date – including 15 during the first quarter of 2010 – resulting in $1.4 million in sales. More significantly, the company sold projects that will generate approximately $32 million towards its ambitious goal.

Ideal Impact, which works with churches, Christian schools and other faith-based organizations throughout Texas, is successfully demonstrating that a proactive energy savings plan, combined with energy education training, can yield surplus funds to be used in other budget areas. The company is currently implementing energy savings programs at churches throughout Dallas-Fort Worth including Church of the Cross in Grapevine; White’s Chapel United Methodist Church in Southlake; Harvest Baptist Church in Watauga; First United Methodist Church in Grapevine; First Baptist Church Colleyville; Mansfield Bible Church; Midlothian Bible Church; North Dallas Community Bible Fellowship; Covenant Christian Academy; Tarrant Baptist Association; Southern Baptists of Texas Convention’s administration building in Grapevine; and Bill Glass Champions for Life.

Wes McDaniel, founder and CEO of Ideal Impact, attributes the company’s extraordinary success to God and the simple fact that most organizations don’t realize the substantial dollars that can be easily achieved through energy reduction and allocated for other purposes.

“We exceeded all of our expectations during the first year and we foresee it only increasing as our message continues to spread,” said McDaniel, noting the company doubled initial projections by implementing 14 energy savings contracts during 2009 worth $730,000. “Not only are we helping churches and Christian schools fund short-term needs, but the long-term savings and environmental impact are incredible.”

Through a systematic analysis of energy usage, operational equipment and occupant behavior, Ideal Impact delivers a customized energy plan that addresses both short-term needs and long-term goals. Regardless of size or age of a building, comprehensive or individual energy conservation measures can be implemented that will improve comfort and decrease energy usage:

  •     HVAC mechanical equipment
  •     Temperature controls
  •     Building automation systems
  •     Electrical service
  •     Lighting retrofit
  •     Repair and upgrade
  •     Energy efficiency training

Most significantly, projects are a positive cash flow from the start with no up front costs or lease-purchase/ loan to repay.

This appealed to White’s Chapel United Methodist Church, which entered into a three-year energy savings agreement in January 2010 for its 125,000 square-foot campus in Southlake, Texas. The church is estimated to save approximately $82,180 annually through the implementation of a customized energy plan, select building improvements and ongoing energy education training for the staff. More significantly, projected savings over a 15-year period is approximately $1,915,984.

“We are three months into this process and are very pleased with the thorough approach that Ideal Impact is using to analyze our potential savings,” said Dick Rawlins, director of finance for White’s Chapel United Methodist Church. “They have already identified areas that can’t help but save us money in our long term quest for energy efficiency.”

The company’s first customer, Church of the Cross in Grapevine, is also a testament to this claim. Having signed a three-year energy savings contract in May 2009, estimated to save $32,800 annually, the church is already seeing the affect on its budget and 47-acre campus. Energy consumption has been reduced over 30 percent and the church has the potential to generate nearly $800,000 from energy savings over the next 15 years.

The sales success has allowed McDaniel to increase his staff to 20 and lease additional office space, both of which are needed to serve Ideal Impact’s rapidly growing customer base.

“Going into our second year of business, we are focusing on making a major positive impact for our clients and selling projects that will generate $138 million for Christian ministry,” stated McDaniel, who is a 30-year veteran of the energy services industry and an active Christian volunteer. “We have quickly learned that the opportunities are endless.”

The company’s corporate office is located at 1133 South Main Street in downtown Grapevine. For more information call (817) 251-8498 or visit


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Tracy Southers
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