Mom Duo’s Healthy School Lunch Business Growing Rapidly “Wholesome Tummies” Awards First Franchise Furthering Its Mission To Fight Childhood Obesity Epidemic

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Long before Jamie Oliver's show was a hit, two Orlando moms partnered and created company that provides healthy school lunch alternatives for parents who seek better nutrition for their children and a way to protect their kids from childhood obesity. Organic and hot, kids like the food; parents like the convenience and good health and are requesting that Wholesome Tummies be available in their kids' schools. Program expanding to Pinellas County as a result; demand growing.

What we’re seeing is an increasing movement of parents wanting to make sure their children eat better meals while they are away from home and at school

Wholesome Tummies, an Orlando-based company created by two young mothers, has awarded its first franchise, enabling the business to grow beyond Central Florida into Pinellas County this fall, expanding its plans to provide healthy meal options to more parents and children.

Wholesome Tummies, founded three years ago by two mothers with a shared interest in ensuring that children eat well at school, provides between 4,000 and 5,000 meals each month to 22 schools in Central Florida. Co-founders Samantha Gotlib and Debbie Blacher launched the franchise option last month to expand their mission to change school meal plans from high-fat and processed foods to more fresh and natural selections. Several other franchise applications are currently under review.

“We remain adamant about children eating foods that are fresh, all-natural and free from artificial ingredients,” said co-founder Samantha Gotlib. “We are faced with an epidemic of childhood obesity because poor food choices are the tradition in our nation’s schools. Our mission is to change that. We know we’re on track; even Chef Jamie Oliver has a new tv show about this very issue.”

The new Wholesome Tummies franchise in Pinellas County is expected to begin operations this fall when the new school year kicks off. The company has already been approached by several schools seeking to make Wholesome Tummies meals available to students. A young couple, who have raised their seven-year-old on organic food, were approved last week for the franchise.

“What we’re seeing is an increasing movement of parents wanting to make sure their children eat better meals while they are away from home and at school,” said Co-Founder Debbie Blacher.

Wholesome Tummies delivers nutritious meals to children where they live and learn. Gotlib and Blacher, who are neighbors, believe children should eat as nature intended with fresh fruits and vegetables.

Wholesome Tummies creates foods that cajole picky eaters to make healthy food choices. The menus are designed to ensure developing minds and muscles are fueled by wholesome ingredients. The company’s goal is to help children develop eating patterns that lead to lifelong good health.

For more information about Wholesome Tummies, visit


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