AutoONE Media Launches New River Auto Mall Dealership and Group Websites

Share Article

AutoONE Media releases the new NewRiverAutomall.com, as well as 7 dealer websites on their new DealerPRO 3.0 website platform.

Redesign of NRAM Group Website

“Over the past year, we recognized the need for our websites to be more interactive, to have better SEO, and to be easier to navigate. After about 6 months of research and product demos, we decided to partner with AutoONE Media,” said Bobby Kisselback, VP

Today, AutoONE Media announced the completion of a website redesign and transition to their new website partner, New River Auto Mall, for all of their dealership automotive websites, including a fully revamped NewRiverAutoMall.com which allows visitors to search out new and used cars across 10 different manufacturers in the South Carolina Lowcountry and coastal Georgia region.

The change to AutoONE Media's DealerPRO websites was driven by a need to have cutting-edge websites, which rank at the top organically with major search engines, especially Google, and provide New River Auto Mall with the flexibility to explore the rapidly expanding web 2.0 technologies such as mobile, video and social media integration, on which many of their consumers rely.

New River Automall.com redesigned home page (screen shot)
“Over the past year, we recognized the need for our websites to be more interactive, to have better SEO, and to be easier to navigate. After about 6 months of research and product demos, we decided to partner with AutoONE,” said Bobby Kisselback, Vice President of NRAM Holdings, LLC, parent company of the New River Auto Mall. “We’re really pleased with the new websites, and sure they’ll provide a better experience for our customers. They’ll also bring us new customers and more traffic through enhanced SEO.”

After signing with AutoONE in February of 2010, Marketing Coordinator Jill Jauch and BDC Coordinator Amanda Byelich worked closely with Juan Carroll, AutoONE Chief Marketing Officer and Managing Owner, to come up with the new designs and enhanced features and functionality for the new sites. Over the last month, the New River Auto Mall hub site and the individual dealership sites for the 10 franchises migrated to AutoONE's DealerPRO website platform. The sites now have an exceptionally strong foundation for search engine optimization, as well as new elements like mobile, video, and video SEO.

"Working with AutoONE on this transition has been great. They see the value in having sites that allow customers to get to the information they want quickly - which is what search engine optimization is all about," said Jauch. "Customers don’t want to go to multiple sites and pages to research their vehicle. With NewRiverAutoMall.com, they won't have to. Car shoppers can use our vehicle comparison tools and videos to decide which new or used car or truck they want, fill out an online credit application for instant approval, get their trade value estimated and set an appointment to test drive their new car, all from the site. Once they purchase the car, they can go back to NewRiverAutomall.Com to schedule their first service appointment and buy accessories.”

“It’s not every day that we find a true website partner that is eager and willing to learn new things that will allow them to be successful and compete in an ever changing market. Jill and Amanda have been great to work with, and I’m very excited about the opportunity to work with Bobby and his Group of GM’s. They are definitely a first class organization,” said Juan Carroll, Chief Marketing Officer | Managing Owner of AutoONE Media LLC.

Everyone on the New River Auto Mall team invites customers to test drive the all new NewRiverAutomall.com, and experience the NRAM difference!

About New River Auto Mall (http://www.NewRiverAutomall.com)
New River Auto Mall is located on U.S. Highway 278 approximately five miles east of Interstate I-95, Exit 8, halfway between Hilton Head, S.C., and Savannah, Ga. Launched in 2002, New River Auto Mall encompasses 42 acres and includes several franchise dealerships which sell and service the following brands: Nissan, Mazda, Hyundai, Infiniti, Jaguar, Porsche, Land Rover, Chrysler, Jeep and Dodge, as well as pre-owned vehicles on the New River Auto Mall property. It recently announced it will be adding Volkswagen and Audi franchises in the fall of 2010.

About AutoONE Media™ (http://www.AutoONEMedia.com)
AutoONE Media® is a privately owned automotive website design and search engine marketing company that focuses exclusively on the automotive industry. We have been designing automotive websites for over a decade. We provide custom automotive websites, mobile, video, and search engine marketing services. Our online marketing solutions are designed to increase your dealership's automotive search engine presence while driving real, measurable results.

# # #

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Juan Carroll, CMO | Managing Owner
Visit website