Bloomsbury Publishing Selects North Plains’ TeleScope Digital Asset Management and TeleScope Publishing Platform

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Bloomsbury Publishing has selected North Plains’ TeleScope DAM and the revolutionary TeleScope Publishing Platform (TPP) to streamline its US and UK English language publication operations in the storage, distribution and marketing of eBooks.

"We chose North Plains because our production departments unanimously liked the interface, and determined that it met the range of demands covering trade and academic output,” said Stephanie Duncan, Bloomsbury’s Digital Media Director.

North Plains Systems Inc., the leading provider of digital asset management (DAM) and publishing software solutions, today announced that Bloomsbury Publishing has selected North Plains’ TeleScope™ DAM and the revolutionary TeleScope Publishing Platform™ (TPP) to streamline its US and UK English language publication operations in the storage, distribution and marketing of eBooks. The new, automated North Plains system replaces a painful spreadsheet-based distribution approach, and enables Bloomsbury to be more nimble to speed their time-to-market, increase sales and revenues, and free resources to focus on adding partners and expanding markets.

Publishing and distributing electronic books is a major area of focus for most publishers. However, for many medium sized publishers like Bloomsbury, the whole process of publishing, distributing, promoting and updating an eBook is fraught with both technical and business challenges.

Bloomsbury Group’s 6 English language publishers, which include Bloomsbury, Bloomsbury USA, A&C Black, Bloomsbury Academic, Bloomsbury Professional and Berg, wanted to replace a painful yet common spreadsheet-based digital distribution tracking approach. They exchange eBook distribution information with a variety of partners by circulating and updating a series of spreadsheets between the publisher and distribution partners. This “spreadsheet hell” is a real source of pain not just for Bloomsbury, but for many publishers.

Bloomsbury, which publishes over 1000 titles each year, wanted an online, centralized “trustworthy final file” repository accessible to anyone in the group regardless of their geographic location. The system allows them to see all iterations of their eBooks and make real-time corrections and updates. Furthermore, it automates eBook distribution to their partners including Amazon, Gardners, GoSpoken, Kobo, Overdrive and Sony providing accurate and immediate visibility of the distribution status as well as speed to market with new and updated eBooks.

Bloomsbury selected North Plains’ industry leading TeleScope digital asset management platform and TPP Promote and Distribution modules. TeleScope provides a secure, shared repository, accessible from anywhere through a browser that manages and tracks versions of eBooks, and facilitates the revision workflows. The Distribution and Promotion modules prepare (by automatically generating “Search Inside” views of the book), store, send and track the right version of each book. North Plains will also host the system providing it as Software-as-a-Service (SaaS) to Bloomsbury, who can focus on creating and selling books, rather than managing the technology.

“Our US, UK, trade and academic publishers all have different needs, and output their books in different ways. We reviewed many options and chose North Plains because our production departments unanimously liked the interface, and determined that it met the range of demands covering trade and academic output,” said Stephanie Duncan, Bloomsbury’s Digital Media Director. “It does everything we need cost effectively.”

Having the TeleScope Publishing Platform available in a hosted environment provides a quick, alternative approach to producing an eBook, especially when it has to be rapidly converted from a Word document for a digital-only book or on a one-off basis.

“Bloomsbury provides a great example of how our hosted digital asset management and publishing systems address critical business processes cost effectively,” said Hassan Kotob, President and CEO, North Plains Systems Inc. “Our hosted offering relieves small and medium sized publishers like Bloomsbury from the concerns of IT and system management, making them more agile by allowing them to spend more time gaining new customers and making more sales rather than updating spreadsheets.”

The TeleScope Publishing Platform is the direct result of over 15 years of experience working closely with a cross section of the industry’s leading publisher organizations. The ‘game-changing’ introduction of TPP last year completely revolutionized the publishing process by removing the need for conventional typesetting and editorial mark up. Delivering up to a staggering tenfold reduction in page production costs and up to 75% reduction in production times – publishers of all sizes, can now quickly, cost-effectively and automatically produce quality eBooks in multiple formats from a single, centralized and secure platform.

TPP’s modular nature gives publishers the option to choose the area of their business that they would most like to improve, while a full deployment would provide a completely integrated publishing solution. Achieving all this with existing solutions would require a complex and expensive integration exercise with several separate vendors, cobbled together in a somewhat precarious design.

In addition to the DAM and TPP offerings, North Plains also provides publishing services that include the digitization of books, typesetting and eBook creation. Now publishers can access North Plains’ outsource services to reduce production times and overall costs while building in scalability to meet emerging revenue opportunities.

North Plains will be showcasing the TeleScope Publishing Platform at the London Book Fair this week, and the Book Expo America/IDPF Digital Book 2010 show in New York City in May.

North Plains’ TeleScope™ Digital Asset Management (DAM) Platform
TeleScope™ is an award-winning digital asset management platform that enables the secure access, management and distribution of all digital and rich media content across an entire organization. With its distributed and modular architecture, TeleScope is designed to meet the diverse range of rich media needs from small and mid-size businesses and design studios, to the complex business challenges of global enterprises. Whether you’re a new creative ‘shop’ just starting out; growing so quickly that your asset inventory is getting out of control; or a globally distributed organization with millions of assets to manage for users around the world, North Plains’ TeleScope platform is ready to meet your unique business challenges.

The TeleScope Publishing Platform
TPP is a logical extension of North Plains’ award-winning TeleScope Digital Asset Management Platform. Currently used by some of the largest and most respected publishers, TPP helps orchestrate and manage every aspect of the publishing process from editorial, through to digital book publishing, promotion, distribution, and archiving TPP reduces costs, speed time to market, opens new revenue opportunity and increase the agility of publishers of all sizes. The demand for eBooks, audio books and other digital products is expanding – which makes having a solution built on a single platform an essential component of every publisher’s digital workflow process and IT infrastructure.

About Bloomsbury Publishing
Bloomsbury Publishing Plc is one of the world’s leading independent publishers with a portfolio of authors, brands and companies serving a wide range of markets.

About North Plains Systems Inc.
Founded in 1994, North Plains Systems Inc. is the world’s leading provider of digital and video asset management and publishing solutions. With a portfolio of over 475 satisfied customers, North Plains’ TeleScope platform streamlines the complexity of managing increasingly challenging digital asset and publishing environments. From centralized workflow optimization, asset creation, production and virtual collaboration, to delivery and distribution, North Plains provides end-to-end solutions that meet the business requirements of companies of all sizes. For further information please visit Follow us on Twitter and join us on Facebook.


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Shannon Costello
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