ZipList Releases Free Shopping List and Recipe App for iPhone, iPod Touch & iPad Users

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Create and share shopping lists, never leave home without your grocery list again.

ZipList Shopping List

We are all trying to do more in less time these days and a shopping list app is one of the easiest ways to tackle grocery shopping without having to remember to bring a paper list.

ZipList (http://www.ziplist.com), a new online shopping list and recipe search service, today introduced a free shopping list and recipe application available for iPhone and iPod Touch users, as well as users of the new iPad. This new app further extends ZipList's mobile capabilities, enabling users to access and update their shopping lists while on-the-go, making grocery trips more efficient and cost-effective.

ZipList launched in February to enable users to share their grocery lists with anyone they choose, automatically categorize items, sort their lists by aisle or store, and update lists on the web or by text message, email or instant message. Users can also search more than 300,000 recipes and add ingredients for each one to their shopping lists with just one click. They can even save all their recipes from across the web in one universal recipe box.

While shopping list applications are among the most popular lifestyle and productivity apps in Apple's App Store, the ZipList app is the first to offer such a robust experience across both the web and mobile at no cost to users. Users simply sign up for the free ZipList service at http://www.ziplist.com/iphone then click through to the App Store to download the free app for their iPhone, iPod Touch or iPad.

"We are all trying to do more in less time these days and a shopping list app is one of the easiest ways to tackle grocery shopping without having to remember to bring a paper list," said Geoff Allen, Founder and CEO, ZipList, Inc. "The ZipList app is the first free app to enable users to sync and share lists, even with family members on the web and on other mobile platforms, search recipes from a variety of sources, and streamline the overall grocery shopping experience."

Key features of the ZipList app include:

  • Create and Update Shopping Lists: Build and share lists with family members to let them view, add or delete items using the web, text messages, email or instant messages. ZipList automatically categorizes all items added to the list. Users can also prioritize items and sort lists by importance.
  • Web Sync: Sync shopping lists in real-time between the iPhone, iPod Touch or iPad, the web at http://www.ZipList.com, and mobile web browsers on Blackberry, Google Android, Palm and Microsoft phones.
  • Support for Multiple Lists and Multiple Stores: Users can create and save multiple shopping lists, as well as build and store aisle-by-aisle lists for specific stores in their area. Users can also filter shopping lists by grocery store, as well as search for and map local stores.
  • Robust Product Database: ZipList has more than 250,000 individual products in its grocery database, making it easy to add branded items to a grocery list on-the-go without having to type in the full product name.
  • Smart Item Entry: In many cases, users can enter just three or four letters and the name of the desired item will pop up. If the user has entered the item before, it will appear higher up on the drop-down list.
  • Recipe Search: Users can search more than 300,000 recipes and add required ingredients to their shopping lists with one click, helping to quickly resolve the often asked "What's for dinner?" question. ZipList also recognizes staples, such as salt and olive oil, that users may not need to add to their list.
  • Add Items by Product Barcode: Users with the iPhone 3GS can scan product barcodes using the camera built into their iPhone to add specific items to their shopping list. iPhone, iPod Touch and iPad users can also key in product barcodes, which auto-complete as the user types in the numbers.
  • Facebook / Twitter Integration: Users can now share with Twitter and Facebook friends the recipes they find using the ZipList Recipe Search feature.

Additionally, users are able to set priorities for specific items, as well as assign quantities, coupons, notes and other information for each grocery item, among many other features.

In mid-February, Martha Stewart Living Omnimedia (MSLO) released "Martha's Everyday Food™," an app for iPhone and iPod Touch users. Powered by ZipList's technology platform, users can search Everyday Food magazine recipes and add meal ingredients to their weekly shopping lists. The app, based on MSLO's popular Everyday Food magazine, seamlessly syncs with http://www.ZipList.com so shared users always have access to the most up-to-date list.

Check out the ZipList blog at http://blog.ziplist.com for the latest recipes, product updates, money-saving advice and grocery shopping tips. Or, follow ZipList on Twitter at http://www.twitter.com/ZipList.

Minimum Requirements: iPhone or iPod Touch, OS 3.0 or above. Note: the barcode scanner is only available to iPhone 3GS users. However, all users can key in product barcodes to add items to their lists.

Pricing and Availability: ZipList for the iPhone, iPod Touch and iPad is a free download and is available exclusively through Apple's App Store.

About ZipList, Inc.
ZipList is a free, easy-to-use online shopping list and recipe service that enables shoppers to create and share grocery lists with family members. Users can arrange their lists by aisle or store to maximize the efficiency of their shopping trips, while saving money through reduced impulse purchases and more organized grocery trips. ZipList can be found on the web at http://www.ZipList.com.

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Erin Gifford
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