Commit to Earth Day Action and Green Mountain Energy Company will Plant a Tree

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To commemorate the 40th anniversary of Earth Day, company announces second annual “My Earth Day Action” campaign to encourage people to make a difference

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At Green Mountain, every day is Earth Day because our company was founded with an environmental mission: to change the way power is made

Green Mountain Energy Company is encouraging people to take action and make an even greater difference in honor of the 40th anniversary of Earth Day. The nation’s leading competitive retail provider of cleaner energy and carbon offset solutions has launched its second annual “My Earth Day Action” campaign, which begins today, April 21, 2010, in advance of Earth Day (which is April 22).

In honor of Earth Day 2010, Green Mountain is encouraging participants to take action to help the environment by making a personal resolution. For each action chosen through http://www.MyEarthDayAction.com, Green Mountain will plant a tree – up to a total of 5,000 – in a forest restoration project through American Forests (http://www.americanforest.org).

"At Green Mountain, every day is Earth Day because our company was founded with an environmental mission: to change the way power is made," said Paul Markovich, senior vice president, Residential Services, Green Mountain Energy Company. "We are committed to helping others learn how they, too, can easily live Earth Day every day and make an even greater difference. This campaign is about all of the little steps each one of us can take as individuals that can, collectively, add up to a big impact for the environment.”

My Earth Day Action Campaign:
Participants choose an Earth Day action that they feel they can accomplish in 2010 from the list of options provided on http://www.MyEarthDayAction.com. The actions are categorized by areas of a person’s life: Home, Office, Community, and Transportation. Each resolution also offers online resources which can help participants achieve their goals; in addition, participants will be provided with an electronic certificate acknowledging their commitment to the environment.

Participants can make a resolution anytime between April 20 and August 31, and each resolution will be recognized with a tree planting, up to 5,000 trees overall.

Earth Day Actions
Below are some of the suggested resolutions offered by Green Mountain. For additional details or explanations about the resolutions, please visit http://www.MyEarthDayAction.com.

Resolutions for the Home:

  •     Support renewable energy
  •     Change a light bulb
  •     Plant an organic vegetable garden
  •     Reduce junk mail
  •     Plant a tree

Resolutions for the Office:

  •     Set up an office recycling center
  •     Turn electronic devices off
  •     Green up your lunch
  •     Change your search engine to http://www.ecosearch.com
  •     Reduce paper waste

Resolutions for your Community:

  •     Plant trees in public spaces
  •     Give the Gift of Green® from Green Mountain
  •     Help youth help the earth
  •     Clean up your community
  •     Volunteer for a greener world through a local environmental organization

Resolutions for Transportation:

  •     Maintain your vehicle
  •     Carpool or use public transportation
  •     Limit air travel
  •     Combine errands
  •     Walk or ride a bike more often

About Earth Day
Thursday, April 22 is the 40th annual Earth Day. The environmental celebration began in 1970 as an annual day to focus on preserving the natural beauty and health of our planet.

About Green Mountain Energy Company
Green Mountain, the nation’s leading competitive retail provider of cleaner energy and carbon offset solutions, was founded in 1997 “to change the way power is made.” The company is the longest serving green power marketer in the U.S. and in 2009 was ranked the “Highest in Business Customer Satisfaction with Retail Electric Service” by J.D. Power and Associates(1). Green Mountain offers consumers and businesses the choice of clean electricity products from renewable sources such as wind and water, as well as a variety of carbon offset products. Green Mountain customers have collectively helped avoid over 11.3 billion pounds of CO2 emissions. For more information, visit GreenMountain.com.

(1)Green Mountain Energy Company received the highest numerical score among business electric service retailers in Texas in the proprietary J.D. Power and Associates 2009 Texas Business Retail Electric Provider Satisfaction StudySM. Study based on responses from 2,231 businesses measuring 7 retailers and measures opinions of businesses with their electric service provider. Proprietary study results are based on experiences and perceptions of consumers surveyed May-June and September-October 2009. Your experiences may vary. Visit jdpower.com.

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Marci Grossman

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