GreenCells: Reuse is New Green Trend

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Today’s consumers increasingly understand the value of buying used and are more likely to continue to support purchasing via reuse. In fact, one-third of GreenCells customers are repeat customers and favor used cell phones over new. And the green consumer tends to trend toward making environmentally conscious purchases across the board – for example, 75 percent of GreenCells survey respondents prefer preowned cars to new cars.

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Our 360-degree free shipping, free one-year warranty, and trade-in/trade-up offerings encourage confidence in reuse.

Today’s consumers increasingly understand the value of buying used and are more likely to continue to support purchasing via reuse. In fact, one-third of GreenCells customers are repeat customers and favor used cell phones over new. And the green consumer tends to trend toward making environmentally conscious purchases across the board – for example, 75 percent of GreenCells survey respondents prefer preowned cars to new cars.

GreenCells brings two key attributes to the reuse trend: trust, via the company’s exceptional warranty (with no monthly fees and no deductible) and value, with savings of 50 to 80% over a new cell phone—from the latest models to quality replacement phones. “GreenCells customers trust in our products, service, and guarantees,” says GreenCells Copresident Brian Moore. “Our 360-degree free shipping, free one-year warranty, and trade-in/trade-up offerings encourage confidence in reuse.”

Earth Day on April 22 is a good time to reflect on the GreenCells environmental focus, as reuse is one of the greenest choices you can make. GreenCells’ reuse extends the lifecycle of value-priced quality cell phones that help customers do the right thing for the environment. Reusing a cell phone helps reduce e-waste by more than 50 percent. Additionally, GreenCells’ charger reuse is green, and Green Business Bureau-certified business supports ecofriendly packaging is 100% post CONSUMER recycled 90% of the time.

Moore adds that there are a few things you can do on Earth Day and every day:

  •     Buy less and reuse more.
  •     Look for opportunities to change the stuff in your storage closet from storage to usable by taking it to a resale shop (and make some money at the same time).
  •     Bring old books to a school or library drive so they can get into the hands of someone who will read them anew.
  •     Trade five DVDs with your family or neighbors.
  •     And of course go into that drawer with the unused cell phones, put them in a box, and print a label so they can be reused and you can make some money!

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Tracy Cox
GreenCells
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