Miley Cyrus Kicks off Habbo Runway - A Global Designer Competition

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Multi-Platinum Recording Artist, Actor and Teen Fashion Icon to Evaluate Designs in the Largest Virtual World for Teenagers

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I'm honored to choose the global winner and crown the Best Habbo Fashion Designer! I'm looking forward to see lots of creativity and innovative designs throughout the challenge

Habbo Hotel, the world's largest virtual community, has turned into a fashion house, as the Habbo Runway campaign launched with a search for the best Habbo Fashion Designer. The competition will be judged by multi-platinum Hollywood Records' recording artist and teen fashion icon Miley Cyrus, who kicked off the campaign.

Habbo Runway is a global fashion campaign, taking place in all 31 Habbo Hotel communities around the world. A celebration of teen creativity during the four weeks of fashion campaign, millions of Habbo users will be able to participate in various beauty and fashion-related activities. The campaign's highlight is the fashion designer competition, as all Habbo users around the world will have the chance to compete for the title of the Best Habbo Fashion Designer.

After local competition rounds and user voting, Habbo's fabulous celebrity judge, Miley Cyrus, will select and announce the global winner. In addition to fame and fortune in the virtual community, the winner will get his/her winning clothing designs produced and released as Habbo Hotel virtual clothing, available to millions of users around the world.    

"I'm honored to choose the global winner and crown the Best Habbo Fashion Designer! I'm looking forward to see lots of creativity and innovative designs throughout the challenge," Habbo Runway's judge Miley Cyrus comments.

Press images: http://www.sulake.com/press/image_bank?navi=5.2#category3

About Habbo Hotel:
Habbo Hotel is the world's largest virtual community for teens. Users join by creating a fully customized online character called a Habbo. From there, they can explore wide variety of spaces and millions of rooms created by other users in the virtual community, play a variety of games, connect with friends, decorate their own rooms, and have fun through creativity and self expression. Currently there are Habbo communities in 31 countries on six continents. To date, over 168 million characters have been created and over 16.5 million unique users worldwide visit Habbo Hotel each month. Habbo Hotel is run by social entertainment company Sulake.
http://www.habbo.com, http://www.habbo.ca
http://www.sulake.com

About Miley Cyrus:
Miley Cyrus is a multiplatinum recording artist and is the youngest ever recording artist with four #1 albums in less than three years. Cyrus stars in the hit Disney Channel series "Hannah Montana," which is currently in production in its fourth season. She also stars in the feature film "Hannah Montana: The Movie," which topped the box-office on its opening weekend. She currently stars in the drama "The Last Song" scripted by Nicolas Sparks. She is also the best-selling author of Miles to Go, her first book that shares her inspiring story, spanning from her Southern roots in Tennessee to the excitement of her record-setting triumphs in TV, music and film.
http://www.mileycyrus.com
http://www.myspace.com/mileycyrus
http://www.facebook.com/mileycyrus

Media Contact:
Susan C. Mills
Edelman PR for Habbo Hotel
323-202-1050
susan.mills@edelman.com

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Susan Mills
Habbo
323-202-1050
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