YMI And Teen Vogue Sweepstakes "Makeover in Manhattan"

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Junior brand, YMI, has teamed up with Teen Vogue to conduct the “Makeover in Manhattan” national sweepstakes. One lucky YMI fan will win a fabulous all-expense paid trip for two to the fashion capital of the U.S. where they will recieve a makeover by a Teen Vogue stylist and a new wardrobe from YMI.

Junior brand, YMI, has teamed up with Teen Vogue to conduct the “Makeover in Manhattan” national sweepstakes. One lucky YMI fan will win a fabulous all-expense paid trip for two to the fashion capital of the U.S. where they will recieve a makeover by a Teen Vogue stylist and a new wardrobe from YMI. The sweepstakes launched on March 15, 2010 and will come to a close on April 30, 2010.

The “Makeover in Manhattan” sweepstakes is open to U.S. legal residents 13 years of age and older; the main point of entry for the sweepstakes is at ymijeans.com. The sweepstakes has been promoted via the YMI and Teen Vogue “It Girl” Facebook fan pages, Twitter and email blast subscriber databases as a combined effort. In addition, the sweepstakes was featured in a YMI ad in the Teen Vogue April issue and featured in the “All Access” section of the May issue. The lucky winner will be selected by a random drawing and will be announced on or around Monday, May 3, 2010.

YMI is a valued partner in the popular fashion magazine with ads featured in more than half of their 2010 monthly issues. This sweepstakes is one of many programs in the YMI and Teen Vogue 2010 partnership.

For more information please visit ymijeans.com

ABOUT YMI JEANSWEAR
YMI is one of the leading nationally advertised junior/young contemporary brands. The corporate office and distribution facility are located in the heart of the downtown Los Angeles fashion district. YMI is distributed at better department and specialty stores nationwide. With its roots in denim YMI is rapidly expanding its product offerings across multiple product categories. For more information, please visit ymijeans.com.

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Evelyn Lugo
YMI
323.581.7700 ext. 185
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