Millennium Integrated Marketing to Present at NEPPA’s Customer Service Conference

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The Northeast Public Power Association has asked Millennium Integrated Marketing (of Boston and Manchester, NH) to present “Practical Applications of Social Media” at its 2010 Customer Service Conference on May 7 in Sandwich, MA. Linda Fanaras and Abigail Burton of Millennium will assist participants with understanding the value of social media marketing in both customer relations and business development.

Linda Fanaras and Abigail Burton of Millennium Integrated Marketing, a strategic marketing firm that integrates successful online and offline strategies for business growth, will be featured presenters at the Northeast Public Power Association’s (NEPPA) 2010 Customer Service Conference. The event will be held May 7 at the Heritage Museum and Gardens in Sandwich, Massachusetts.

Ms. Fanaras, President and Founder of Millennium, and Ms. Burton, Marketing Communications Manager, will discuss “Practical Applications of Social Media.” Their presentation will assist conference participants with understanding the value and role of social media marketing in successful business development and positive customer relations. Ms. Fanaras and Ms. Burton will also provide strategies for leveraging social media networks to interact and respond effectively to customers, enhance public relations efforts, and strengthen brands.

“It is vital for every business and organization to be available to customers via social media networks,” said Ms. Fanaras. “These networks offer customers convenient communications tools for asking questions and making comments about products and services. Social media also provides businesses with data about the customer experience, as well as a proven method for marketing effectively to their target audiences.”

NEPPA is a professional network that serves New England’s 79 public electric light companies, which are owned and operated by their local communities. Through membership in NEPPA, public power utilities access training and education, public policy advocacy support, and networking opportunities. The annual Customer Service Conference is designed to provide public power customer service representatives with training in the latest developments in their field, as well as offer opportunities to share ideas and experiences with peers.

For more information about Millennium, call 877-873-7445 or visit NEPPA is online at

About Millennium Integrated Marketing:
With offices in Manchester, New Hampshire and Boston, Millennium is a strategic marketing firm that integrates the most successful online and offline strategies for business growth. Millennium seeks to become every client's most valued and trusted partner by providing brilliant ideas, strategies, and tactics that deliver measurable results. Millennium works with companies and organizations across industries, including logistics/supply chain, health care, technology, and non-profits. For more information, call 877-873-7445 or visit


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