The Candie’s Foundation Raises Awareness on May 5th National Day to Prevent Teen Pregnancy

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The Candie’s Foundation, a non-profit organization, will host numerous events and launch new multi-media campaigns aimed at preventing teenage pregnancy in honor of May 5th, the National Day to Prevent Teen Pregnancy and National Teen Pregnancy Prevention Month. Downloadable photos and video will be available starting May 6th at 1pm ET at http://www.magicbulletmedia.com/MNR/TheCandiesFoundationMay2010.

The Candie’s Foundation, a non-profit organization, will host numerous events and launch new multi-media campaigns aimed at preventing teenage pregnancy in honor of May 5th, the National Day to Prevent Teen Pregnancy and National Teen Pregnancy Prevention Month. Downloadable photos and video will be available starting May 6th at 1pm ET at http://www.magicbulletmedia.com/MNR/TheCandiesFoundationMay2010.

WHAT:     The Candie’s Foundation will host a multitude of events on Wednesday, May 5th and launch new platforms aimed at preventing teenage pregnancy to honor the National Day to Prevent Teen Pregnancy and National Teen Pregnancy Prevention Month.

"The Harsh Truth: Teen Moms Tell All" afternoon panel discussion at the Lighthouse International Conference Center in NYC is hosted by renowned doctor and TV personality Dr. Drew. The panel features Bristol Palin and teen moms from the hit MTV show, Teen Mom. Dr. Drew will create a compelling dialogue directly between the teen moms and high school students in the audience about teen pregnancy prevention.

During the evening, The Candie’s Foundation will host the 6th Annual “Event to Prevent,” a star-studded dinner, live auction and musical performances at Cipriani 42nd Street in NYC.

WHO:    Oscar winning actress, WHOOPI GOLDBERG as event host, special guest speaker DR. DREW and performances by International pop superstar and Grammy Award nominee, NATASHA BEDINGFIELD and legendary folk/rock super group and Rock and Roll Hall of Famers CROSBY, STILLS & NASH. Additional celebrity guests include Bristol Palin, Cassie and more!

MORE:    The Candie’s Foundation will launch both a new TV PSA entitled “Back Talk Baby” as well as a “Crying Baby” iPhone app.

The new PSA takes a humorous approach to reach teens by featuring a talking baby asking his teen mom why she thinks she can go out with her friends and leave him at home. “Back Talk Baby” follows a television and print PSA released earlier this year in which Bristol Palin appears with her son Tripp and addresses the difficulties of being a teen mom. Palin also appears at the end of “Back Talk Baby.”

The free, 30 second iPhone app features a crying baby that cannot be turned off with taglines such as “Now Imagine This in the Middle of the Night.” The app is aimed at educating teens that a baby is a lifelong commitment. The Candie’s Foundation is issuing a call to action aimed at getting 100,000 teens to download “Crying Baby” on May 5th.

B-ROLL: Town Hall highlights and panel interviews, red carpet and gala event footage; celebrity and host soundbites, musical performances, soundbites with Neil Cole (Founder, Candie’s Foundation) and "Baby Talk Back" PSA and iPhone demo videos.

Downloadable photos, video, iPhone app and more will be available on May 6th starting at 1pm ET at: http://www.magicbulletmedia.com/MNR/TheCandiesFoundationMay2010.

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Elana Gichon
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