Lyra Releases Four New Reports Delivering Worldwide Forecast Data and Analysis for the Monochrome Laser Market

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Lyra Research has released four new reports that provide worldwide forecast data and analysis for the monochrome laser market. The monochrome laser reports—Monochrome Single-Function Laser Printers: Worldwide Forecast, 2006–2013; Low-End Monochrome Laser MFP Market Worse Than Expected in 2009: Worldwide Forecast, 2006–2013; Midrange Monochrome Laser MFP Market Flattens Out: Worldwide Forecast, 2006–2013; and High-End Monochrome Laser MFP Market Still in a Slump: Worldwide Forecast, 2006–2013—are based on key findings from Lyra’s Hard Copy Industry Advisory Service (IAS) second-half 2009 Forecast 360.

Lyra Research, the digital imaging authority (http://www.lyra.com), has released four new reports that provide worldwide forecast data and analysis for the monochrome laser market. The monochrome laser reports—Monochrome Single-Function Laser Printers: Worldwide Forecast, 2006–2013; Low-End Monochrome Laser MFP Market Worse Than Expected in 2009: Worldwide Forecast, 2006–2013; Midrange Monochrome Laser MFP Market Flattens Out: Worldwide Forecast, 2006–2013; and High-End Monochrome Laser MFP Market Still in a Slump: Worldwide Forecast, 2006–2013—are based on key findings from Lyra’s Hard Copy Industry Advisory Service (IAS) second-half 2009 Forecast 360.

Monochrome Single-Function Laser Printers: Worldwide Forecast, 2006–2013 explores how the global economic slowdown caused a severe decline in shipments and revenue for the monochrome single-function laser printer market in 2009. It discusses how corporate layoffs drastically reduced workforces, which in turn reduced printer requirements. Companies slashed IT budgets and replaced older printers only if they malfunctioned and could not be repaired. As a result, unit shipments of laser monochrome devices were down 40 percent through three quarters of 2009. As the economy begins to improve, the monochrome laser market will start to rebound in 2010, but managed print services and migration to shared multifunction devices will slow growth in this market.

The report includes worldwide shipment, revenue, and installed base data from 2006 to 2013 for personal, workgroup, departmental, centralized, and enterprise single-function monochrome laser devices. The data is broken down by region: North America; Latin America; Europe, the Middle East, and Africa (EMEA); and Asia Pacific. The report also analyzes the economic potential of each segment of the market. For more information on Monochrome Single-Function Laser Printers: Worldwide Forecast, 2006–2013, please visit http://lyra.ecnext.com/coms2/summary_0290-1046_ITM.

Low-End Monochrome Laser MFP Market Worse Than Expected in 2009: Worldwide Forecast, 2006–2013 examines how low-end monochrome MFP shipments began to decline throughout the world during the last quarter of 2008 and how a large correction to the low-end of the monochrome MFP market occurred in 2009. In 2009, once thriving low-end market segments experienced plummeting shipment and revenue growth rates. The migration of models into faster segments and the continuing decline of fax-based device shipments continued to contribute to a drop off in this segment, with the poor economy accelerating these trends.

The report covers low-end A4- and A3-size monochrome MFPs with print and/or copy speeds up to 20 ppm (Segment 1) and 21-30 ppm (Segment 2), including fax-based, printer-based, and copier-based models. It features Segment 1 and Segment 2 A4- and A3-size monochrome MFP shipment and revenue figures and a breakdown of low-end monochrome MFP shipments by region: North America, Latin America, EMEA, and Asia Pacific. For more information on Low-End Monochrome Laser MFP Market Worse Than Expected in 2009: Worldwide Forecast, 2006–2013, please visit http://lyra.ecnext.com/coms2/summary_0290-1055_ITM.

Midrange Monochrome Laser MFP Market Flattens Out: Worldwide Forecast, 2006–2013 discusses how the midrange monochrome MFP market had been growing slowly in 2008 in terms of unit shipments. This growth was fueled by strong increases in shipments of A4-size MFPs, counterbalanced by declining shipments in A3-size MFPs. In 2009, the recession caused the situation to change drastically when potential buyers took themselves right out of the market for both A4- and A3-size models. The decline in shipments of A3-size models might have been worse if it hadn’t been for the fact that some customers opted not to acquire A3-size color devices and instead acquired monochrome A3-size MFPs.

The report covers midrange A4-size and A3-size monochrome laser MFPs with print/copy speeds of 31-40 ppm (Segment 3) and 41-69 ppm (Segment 4). It includes a comparison of A4- and A3-size monochrome MFP shipments, Segment 3 and Segment 4 A4- and A3-size monochrome MFP shipment and revenue figures, insight into the migration to A4-size models, and a breakdown of midrange monochrome MFP shipments by region: North America, Latin America, EMEA, and Asia Pacific. For more information on Midrange Monochrome Laser MFP Market Flattens Out: Worldwide Forecast, 2006–2013, please visit http://lyra.ecnext.com/coms2/summary_0290-1056_ITM.

High-End Monochrome Laser MFP Market Still in a Slump: Worldwide Forecast, 2006–2013 discusses why the recession impacted the high-end segment of the monochrome MFP market earlier than it affected other monochrome MFP segments. The decline began in mid-2008, when limited access to credit, which is often required to purchase these expensive devices, caused the market to falter. Customers who normally would have purchased MFPs for high-volume walk-up environments or for central reprographic departments deferred purchases between 2008 and 2009. In 2009, customers canceled many purchases outright or deferred them indefinitely. Commercial printers also found themselves with excess capacity because overall print volumes dropped dramatically in 2009.

The report covers high-end monochrome laser MFPs with speeds of 70-90 ppm (Segment 5) and 91 ppm and up (Segment 6). It includes worldwide shipment and revenue figures for Segments 5 and 6 and a breakdown of high-end monochrome MFP shipments by region: North America, Latin America, EMEA, and Asia Pacific. For more information on High-End Monochrome Laser MFP Market Still in a Slump: Worldwide Forecast, 2006–2013, please visit http://lyra.ecnext.com/coms2/summary_0290-1057_ITM.

“The monochrome laser market has been the bedrock of the office printing market for more than two decades, but as we enter the post-recession era, there will be many challenges for monochrome laser vendors. Print usage and hardware acquisition practices are changing as a result of increased interest in the cost of printing, concern for the environment, and greater use of managed document services to control print costs. Players in the office printing market will need to understand the changing dynamics of printing and where the opportunities lie. Certainly, single-function printers and A3-size MFPs are facing significant pressure, and there is definitely a greater interest in A4-size MFPs. Color still looms large for the future. However, monochrome print capability will still dominate most office and home office applications, and there is still opportunity for printers, especially in the emerging markets,” commented Larry Jamieson, director for Lyra’s Hard Copy Industry Advisory Service.

Ordering the Reports
The four monochrome laser market reports—Monochrome Single-Function Laser Printers: Worldwide Forecast, 2006–2013; Low-End Monochrome Laser MFP Market Worse Than Expected in 2009: Worldwide Forecast, 2006–2013; Midrange Monochrome Laser MFP Market Flattens Out: Worldwide Forecast, 2006–2013; and High-End Monochrome Laser MFP Market Still in a Slump: Worldwide Forecast, 2006–2013— can be purchased now for $950 per report. For more information about report purchasing options, please contact Sandy Tobin, client relations manager, at 617-454-2612 or stobin@lyra.com, or visit Lyra’s online store at http://lyra.ecnext.com/coms2/page_browse.

Sign Up for Lyra’s Free Research Briefs
Sign up now for Lyra’s Hard Copy, Wide-Format, Marking Supplies, Media Supplies, Consumer Imaging, Europe, and China Research Briefs, which feature forecast information and primary research data. The research briefs are delivered via e-mail approximately every quarter. Special bulletins also are distributed that contain information regarding Webcasts and events related to each of the topics in the briefs. To update your profile and add your name to the mailing list, click here http://visitor.constantcontact.com/d.jsp?m=1101693414919&p=oi and enter your e-mail address. Instructions that explain how to join the appropriate list will be e-mailed to you.

About the Hard Copy Industry Advisory Service
Technological changes, shifting distribution channels, and new user requirements are reshaping the printer and digital copier industries. Lyra’s Hard Copy Industry Advisory Service provides expert analysis and coverage of digital output devices in the office-printing environment, the consumer market, and the small office/home office and small-to-medium-size business markets.

Lyra Research: The Digital Imaging Authority
Lyra Research collaborates with imaging industry decision makers worldwide, enabling clients to strengthen their market position and achieve profitable growth. Lyra’s expert analysts and editors help clients devise and implement creative solutions to business challenges, providing them with competitive intelligence, strategic and tactical advice, news and analysis, and market forecasts.

Since 1991, Lyra’s custom research and consulting, advisory services, award-winning journals, and innovative events have set the standard for analysis of imaging hardware, consumables, and digital photography markets.

Visit http://www.lyra.com to learn more about how Lyra can be your strategic business partner.

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