Burgeoning Start –Up MaaS Impact® On Fast Track in 2010; Adds 15 New Customers and Doubles Employee Base in Q1

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MaaS Impact announces record-breaking growth for Q1, adding 15 new customers and doubling its employee base. The privately-held start-up is currently in hiring mode and is seeking top talent to fill several key Sales positions. Contact Justin Gray: info(at)maasimpact(dot)com.

MaaS Impact, Pioneers in Marketing-as-a-Service

"When MaaS Impact does the implementation, customers achieve 3 times higher ROI within 6 months than if they had purchased the software directly from Marketo," notes Justin Gray, CEO and Chief Brand Officer of MaaS Impact.

MaaS Impact, pioneers Marketing-as-a-Service announces record-breaking growth for Q1, adding 15 new customers and doubling its employee base. New customers include: Grand Canyon Business, ZirMed, BillingTree, Sentinel, CasaMedics, United Merchants, Professors Pen, Dantom, and Greyson Organics.    

The privately-held start-up was founded in October 2009 by Justin Gray, with a vision to transform traditional grassroots marketing through the use of cloud-based marketing solutions. The debt-free company reports revenues in triple digits and is on track to double those revenues by the end of Q4.

MaaS Impact is currently in hiring mode and is seeking top talent to fill several key Sales positions. The company offers an attractive and unique compensation structure with residual based commissions based on the life of the customer. For information on available positions, please contact Justin Gray: info(at)maasimpact(dot)com.

MaaS Impact is the only company in the U.S. to white-label Marketo’s on-demand marketing automation solutions for lead management. According to Gray, when MaaS Impact does the implementation, customers achieve 3 times higher ROI within 6 months than if they had purchased the software directly from Marketo.

During Q1, MaaS Impact helped two Marketo customers who had been dormant on the Marketo platform for 8 months collectively get up and running within 30 days. Results from MaaS Impact’s Enhanced Quickstart program indicate 100% of MaaS Impact clients have achieved fully functional implementations within 60 days.

The secret to MaaS Impact’s success is that they are in business to help customers effectively leverage automated marketing tools and close more business, not just implement technology.    The firm’s aggressive go-to-market strategy leverages the same low-cost, highly targeted, ROI based, demand generation efforts that they provide to customers. MaaS’ primary marketing initiative for Q1 was the launch of the Kill Tradition: 10 Keys to Success in 2010 series, which has amassed over 10,000 downloads since its inception January 1.

To help customers succeed with marketing automation, MaaS Impact provides full service design services on the front end, to drive traffic to the web site, keep visitors and prospects engaged and generate qualified leads. In addition, the company manages the software on a month-to-month basis so that companies with little or no internal marketing resources can maintain their marketing efforts and grow their business.

About MaaS Impact, Inc.:
MaaS Impact provides Marketing Automation Software including integrated Email Marketing Software, revolutionizing how marketing and sales teams of all sizes sell and succeed at every stage in the selling cycle. Delivered in the Marketing Cloud, MaaS Impact’s powerful and easy solutions provide in short order, a way to evaluate and ignite explosive revenue growth from the earliest stages of sale lead generation and management, pursuing increased revenue and customer loyalty.

MaaS Impact Lead Impact helps Marketers acquire, nurture and qualify higher quality leads with less effort, while MaaS Impact Sales Impact helps Sales understand, prioritize and interact with the hottest leads and opportunities to close business faster. Known for providing breakthrough innovation and the utmost in usability, MaaS Impact’s technology provider Marketo was voted 'Best Marketing Automation Application' by Salesforce customers on the Force.com AppExchange. As of October 2009, more than 500 enterprise and mid-market clients in 12 countries have selected the solution.

MaaS Impact has formed 10 strategic partner relationships within industries of choice and accepts only one partner for each space. Current partners include: Infowelders, Jigsaw, Salesforce.com, CastIron, Sales Performance International, Sertifi, CRM Fusion, Emasys, Core Matrix and FireDrum Marketing. For more information about MaaS Impact visit: http://www.massimpact.com .

Media / Analyst Contact:
Elizabeth Fairleigh
thE Connection, Inc.
404.874.4562
Elizabeth(at)EConnectionPR(dot)com
http://www.econnectionpr.com

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ELIZABETH FAIRLEIGH
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