Upstate Business Tells Stories Through New Media

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Bobby Rettew, LLC Launches to Tell Rich Stories for Businesses and Organizations That Appeal, Identify and Connect.

The question I always ask

¯Because companies need more than just technology, such as video web tools and new media to deliver their message, Anderson professional Bobby Rettew recently launched Bobby Rettew, LLC. The business works with businesses and organizations to identify their needs, and to provide a customer service approach of executing a strategy, telling a story, or solving a new media problem.

“The question I always ask,” Bobby Rettew explains, “is ‘What’s Your Story?’ Every person and organization has stories to tell. Before we pull out a camera, we spend time thinking about how your audience will not only interact with the video but will also receive the final product in their context. I use my journalistic skills from working in television to listen and find the stories that need to be told, then tell those rich stories that appeal to audience’s sense of identity and connection as a ‘call to action’, whether it is fundraising or a new medical service or an individual’s business. I call this Audience-Centric Storytelling.”

Bobby Rettew, LLC’s major categories of service include New Media Strategy, Video Production, Storytelling and Message Development, and Aerial Videography. Messages are delivered using many delivery and distribution methods such as video based web development, television, email, social media outlets, and blogs. Clients currently working with Bobby Rettew, LLC are in these industries: athletic, economic development, education, healthcare, legal and small business. “Clients enjoy creating a final product they can be proud of everyday.”

About Bobby Rettew, LLC
Bobby Rettew, LLC uses his Storytelling, Video Production and New Media Strategy skills as core components to create compelling video messages. Bobby Rettew, LLC is located in Anderson, South Carolina and works with clients throughout the southeast. For more information, visit http://www.bobbyrettew.com.

About Bobby Rettew
Bobby Rettew is a six-time, Emmy award-winning journalist, covering stories including illegal immigrants crossing the Mexican border and following presidential candidates such as George W. Bush, Al Gore, John Edwards, and John McCain during their campaigns. He has worked in major television markets of Phoenix, AZ and Charlotte, NC and nationally with BELO Corporation. He was part of the lead media team into Hurricane Katrina and was the first person to shoot aerial footage of Katrina’s aftermath. He has a Masters degree in Professional Communications from Clemson University, specializing in audience analysis and user-centered design, which he applies to engage clients’ audiences in their messages. Bobby Rettew is an adjunct English instructor at Clemson University teaching business writing and is the creator of the University’s NetworkBash. This event is a student-driven networking event, bringing students, the corporate world and academia together to build career connections together beyond the resume.

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