Chicago, Illinois (PRWEB) May 7, 2010
Global Intelligence Alliance (GIA, http://www.globalintelligence.com), a global strategic market intelligence and advisory group, continues its expansion in the United States and today officially announced further expansion plans and a new office location in Chicago.
GIA expects demand for market intelligence* services to increase, particularly as US companies explore overseas markets for new growth opportunities.
According to the 2009 Global Market Intelligence Study by GIA, 61% of 101 senior market intelligence executives from large global and regional North American companies said they intended to increase their investments in market intelligence in 2010 and 2011.
Jouko Virtanen, President for GIA North America, commented, "Many North American companies have spent the last two years focused on tighter cost management and improving their competitive advantage. Over 40% of the North American respondents in the Global Market Intelligence study did not have a systematic market intelligence operation in place, despite the long tradition of intelligence activities here. And only 5% believed they have already reached world-class levels. The recession has been a huge wake-up call on the importance of market intelligence in strategic business decision-making.
We believe that US companies have to sharpen their competitive edge in global markets, and will need the support of market intelligence experts, especially in high growth markets such as China and Latin America. Our office in Chicago is to serve the needs of clients in the Midwest, particularly in export and foreign investment oriented sectors."
As a globally focused strategic market intelligence and advisory group, GIA offers clients access to a consultant network in over 100 countries.
The new office is based in Chicago at 8770 West Bryn Mawr Avenue, Suite 1300, telephone +1-773-867-8352.
- Market Intelligence or MI is the discipline where organizations systematically gather, process and analyze information from their operating environment to facilitate decision-making.
The 2009 Global Market Intelligence Study is available to download at http://www.globalintelligence.com/insights-analysis/white-papers/global-market-intelligence-survey-2009
For further information, visit http://www.globalintelligence.com or send email to media(at)globalintelligence.com.
Global Intelligence Alliance North America
Tel: +1-773-867 8352
About Global Intelligence Alliance
Global Intelligence Alliance (GIA, http://www.globalintelligence.com) is a strategic market intelligence and advisory group. GIA was formed in 1995 when a team of market intelligence specialists, management consultants, industry analysts and technology experts came together to build a powerful suite of customized solutions ranging from outsourced market monitoring services and software, to strategic analysis and advisory.
Today, we are the preferred partner for organizations seeking to understand, compete and grow in international markets. Our industry expertise and coverage of over 100 countries enables our customers to make better informed decisions worldwide.