Registration Open for Runyon 5K at Yankee Stadium, a Run/Walk to Help Strike Out Cancer

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Join us for the Runyon 5K, the only charity 5K run/walk that uses Yankee Stadium as its course. This year’s event will take place on August 15th. Participants will be able to explore the stadium and run their own victory laps around the warning track of the famous Yankees field. Participation is limited to the first 4,000 registrants.

“This is a chance for New Yorkers and Yankees fans to see the Stadium from a player's point of view, and for every participant to make a real impact on cancer."

The Damon Runyon Cancer Research Foundation opened registration today for the second annual Runyon 5K at Yankee Stadium, a unique charitable run/walk that uses the Stadium as its course. This year’s event takes place on Sunday, August 15, 2010, and will raise funds to support early career scientists conducting innovative research for all types of cancer.

Participants will explore the Stadium’s concourses and ramps, climb stairs between levels, and follow in the footsteps of the World Champions by taking their own victory laps around the famous Yankees field. Last year’s event, the first of its kind in Yankee Stadium, drew a capacity crowd of 2,500 participants, ranging in age from 5 to 72 years, and raised more than $295,000 for cancer research.

“The goal of the race is to support top young scientists around the country, because we think they’re the ones that are going to hit the home runs against cancer,” said Lorraine W. Egan, Executive Director of the Damon Runyon Cancer Research Foundation. “This is a chance for New Yorkers and Yankees fans to see the Stadium from a player's point of view, and for every participant to make a real impact on cancer."

The Damon Runyon Cancer Research Foundation has a long history with the Yankees: Joe DiMaggio was on its Board, and Babe Ruth and Mickey Mantle were supporters. Damon Runyon himself was a New York writer who began his career as a baseball journalist, revolutionizing how the game was reported and often covering Yankees games.

How to Register
Entry is limited to the first 4,000 registrants. Registration will close on August 6 or when capacity has been reached. The registration fee is $35 for students and children and $50 for adults. Starting July 16, fees will increase to $40 and $60, respectively. All participants are encouraged to raise funds and will have access to a customized fundraising page on the Runyon 5K website. 100% of all funds raised by participants will go directly to scientists funded by the Damon Runyon Cancer Research Foundation. For more information and to sign up for the event, please visit: http://www.damonrunyon.org/yankeestadium.

Event Details
The Runyon 5K will take place from 9:30 am to 2:00 pm inside Yankee Stadium in the Bronx on Sunday, August 15, 2010. Staggered start times will be assigned to participants, with runners starting first according to pace. Local scientists funded by the Foundation will be on hand to answer questions about their cancer research and the work of the Damon Runyon Cancer Research Foundation. More details can be found at http://www.damonrunyon.org/yankeestadium.

Participants
The event is open to both individuals and teams, with corporate and university teams encouraged to compete. The event organizers extend a special invitation to cancer survivors and those running in memory of lost loved ones or in honor of those affected by cancer. Families and supporters are also welcome. Spectators will have the opportunity to view the event from the Delta SKY360° Suite.

Sponsors
In addition to the New York Yankees’ support, other event sponsors include 24 Hour Fitness, SIRIUS XM Radio, WNBC 4 New York and the New York Daily News.

About the Damon Runyon Cancer Research Foundation
The Damon Runyon Cancer Research Foundation selects the most brilliant young scientists and provides them with funding to pursue innovative cancer research. The Foundation supports the rising stars of science, emerging leaders who have great potential to achieve breakthroughs in how we diagnose, treat and prevent cancer.

The Foundation was created in 1946 in memory of Damon Runyon, a New York writer who began his career as a baseball journalist and revolutionized how the game was covered. Of the more than 3,200 scientists funded since, 11 are Nobel Laureates and many lead cancer centers nationwide. Today more than 260 scientists funded by Damon Runyon—including 16 current awardees—are working at labs and major research centers throughout New York, New Jersey and Connecticut.

About 24 Hour Fitness
Headquartered in San Ramon, Calif., 24 Hour Fitness, an innovative leader in the health and fitness industry, serves more than 3.5 million members in more than 400 clubs. Founded in 1983 as a one-club operation, 24 Hour Fitness pioneered the concept of making fitness accessible, affordable and a way of life for everyone. The company demonstrates its leadership through sponsorships like that of the U.S. Olympic Team and a commitment to the community through various charitable and in-kind donations. In addition, 24 Hour Fitness enjoys strategic partnerships with major consumer brands like Coca-Cola, Dial and Everlast and for nine seasons has partnered with NBC’s popular reality TV show, “The Biggest Loser.” Please call 1-800-224-0240 or visit http://www.24HourFitness.com for more information and to find the location nearest you.

About NBC4 New York
NBC4 New York is NBC Universal’s Local Media Division’s flagship station. In addition to NBC4, the division offers a variety of multi-platform programming outlets which include New York Nonstop, the station’s 24/7 cable news and lifestyle station available over-the-air and on cable; nbcnewyork.com; and out-of-home platforms such as TV screens in taxi cabs and the PATH trains. NBC4 New York broadcasts a roster of outstanding news, entertainment, lifestyle and sports programming, including News 4 New York, co-anchored by Chuck Scarborough and Sue Simmons, the longest-running anchor team in New York City television history. NBC4 New York is the United States’ oldest television station in continuous operation. Visit http://www.nbcnewyork.com for more information.

About the New York Daily News
The Daily News is the largest and most widely read newspaper in the New York metropolitan market, in addition to being the sixth largest daily and fifth largest Sunday newspaper in the country. The Daily News leads all other newspapers as the paper of choice for New York City residents. Average daily readership for the Daily News nears 2.3 million, with Sunday readership reaching 2.5 million (Scarborough Research, New York Market, 12 months ending 2009 R2). In addition to print readership, NYDailyNews.com features nearly 23 million unique users per month (WebTrends, March 2010).

The Daily News has the largest combined print and online audience of any metropolitan newspaper at 4.6 million and NYDailyNews.com is the 6th most visited newspaper website in the country (Nielsen NetView, March 2010). The Daily News became the city’s first and only full-color daily newspaper in 2009. With new, cutting-edge printing technology, New York’s #1 newspaper now reaches out and grabs even more readers and advertisers with unsurpassed color quality, dynamic new ad placement options and exceptional content.

About SIRIUS XM Radio
SIRIUS XM Radio is America's satellite radio company delivering to subscribers commercial-free music channels, premier sports, news, talk, entertainment, and traffic and weather.
SIRIUS XM Radio has content relationships with an array of personalities and artists, including Howard Stern, Martha Stewart, Oprah Winfrey, Rosie O’Donnell, Jamie Foxx, Barbara Walters, Opie & Anthony, Bubba the Love Sponge®, Bob Edwards, Chris “Mad Dog” Russo, Jimmy Buffett, The Grateful Dead, Willie Nelson, Bob Dylan and Tom Petty. SIRIUS XM Radio is the leader in sports programming as the Official Satellite Radio Partner of the NFL, Major League Baseball®, NASCAR®, NBA, NHL®, and PGA TOUR® and major college sports.

SIRIUS XM Radio has arrangements with every major automaker. SIRIUS XM Radio products are available at shop.sirius.com and shop.xmradio.com, and at retail locations nationwide, including Best Buy, RadioShack, Wal-Mart and independent retailers.

SIRIUS XM Radio also offers SIRIUS Backseat TV, the first ever live in-vehicle rear seat entertainment featuring Nickelodeon, Disney Channel and Cartoon Network; XM NavTraffic® service for GPS navigation systems delivers real-time traffic information, including accidents and road construction, for more than 80 North American markets.

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