Mom Invented StrollAway recognized as Peace Keeper as Well as Space Saver

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Stroller hanger is recognized as a bright idea for nyc apartment living.

Neighbors probably don't appreciate them parked in common areas. Moms and dads certainly don't love tripping over them in the center of their already cramped condos

The Brick Underground, the site that describes itself as 'the exploration of the art and science of vertical living in New York City', has named the mom invented StrollAway, the first over the door stroller hanger; a 'Bright Idea', In a weekly feature focusing on quality of life improvements for NYC apartment buildings.

The practice of parking strollers in apartment building hallways has long been a point of contention between neighbors as well as illegal under NYFD fire code. "I knew the hallway was not an ideal place for my sons' stroller, but found out from my building that it was also a fire hazard' says StrollAway designer and inventor Mary Ann Schwanewede. She goes on to say "I wasn't fond of the idea of keeping the stroller in the apartment, but would never knowingly cause a potentially dangerous situation for myself or my neighbors.'

It seems that others agree.The Brick Underground whose panel of experts includes NYC contractors, real estate professionals, real estate lawyers and building management officials, advises boards and landlords 'make it easy for offenders to change their ways' by directing tenants to the StrollAway.

The Chicago Tribune's Shaila Wunderlich says of strollers in urban apartment buildings "Neighbors probably don't appreciate them parked in common areas. Moms and dads certainly don't love tripping over them in the center of their already cramped condos"

While developing the StrollAway Mrs Schwanewede quickly realized that she was not alone with this dilemma. "The number of children younger then five in Manhattan has increased about 30 percent since 2000," according to the Washington Post article entitled The Big Apple's Little Boom.

In the same Washington Post piece, Kenneth T Jackson, a professor of urban history at Columbia University, says "In a reversal of decades' long trend of flight to the suburbs, afluent couples are deciding to stay, at a time when crime is low, some schools have improved and urban life has a new allure."

In a 2008 New York Magazine piece, S. Jhoanna Robledo explores the recent phenomenon of young children in city apartment buildings and the resulting culture clash due to childrens' gear in common spaces. Carol Burstein, an Upper West Side resident says her building is livelier now that it has kids around, but she dislikes the strollers and car seats stashed in the hallway. "It just looks unseemly," she says.

Schwanewede says "While I invented the StrollAway for myself and my space challenged family, I have come to realize that this might actually ease some of the tension between families choosing to stay in the city and their neighbors. It's certainly helped with mine."

Thoughtfully designed, the StrollAway mounts over the top of a door, requires no tools or drilling (a bonus for renters) and adjusts to accommodate most stroller models. Sturdy steel construction means the StrollAway will easily hold up to 35 pounds and folds neatly out of the way when not in use. The StrollAway is currently available at, select buy buy baby locations and other retailers list on What a Bright Idea!


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Mary Ann Malone
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