Santa Clara, CA (PRWEB) May 17, 2010
Social Media Strategies today announced that industry leaders will gather on May 18 - 19, 2010 in Santa Clara, California for the second annual Social Media Strategies Conference.
The two-day Conference will focus on how businesses can leverage social media technologies to achieve their business goals. Specifically the conference will focus on social business, social media marketing and optimization strategies. Salesforce Cheif Marketing Officer Kendall Collins will be the opening keynote. He will discuss the social business landscape and the technologies shaping it. Followed by Coremetrics Chief Marketing Officer John Squire discuss optimizing strategies and analytics for social media.
According to a recent study, businesses that used social media increased their revenue and growth by 60% versus 8% for business that did not use social media. Social media technologies are fundamentally changing the sales, marketing and operations process. It is redefining the way businesses acquire customers, generate leads, creates competitive differentiation, customer response, brand and manage crisis.
The conference will also feature techniques, methods, workshops, cases studies and best practices for developing and implementing you social business strategy . One of the workshops will be on "How you market your business on Facebook to increase revenue, drive website visitors and create brand awareness through customer engagement". In this workshop attendees will learn; ten tips for getting your fan page found, how to create a branded Facebook user name, how often should you be posting and what should you be posting, should you advertise on Facebook, how can you use Facebook to build your email database, what types of contests and user polls you should be using to drive engagement, how you can promote special deals and offers to the fans of your Facebook page to drive revenue.
The other workshop will be on, "How to market on Twitter". In this workshop attendees will learn; how to use Twitter to drive revenue, build your email database and brand awareness, learn our five step marketing plan for Twitter, avoid the biggest mistakes made with Twitter, examples of "best practices”, how to measure your success, valuable Twitter tools and apps that you should be using to market with Twitter.
The Social Media Strategies Conference is relevant and geared towards:
- Chief Marketing Officers (CMOs)
- Social Media Strategists
- Social Media Marketing Managers
- Online Community Managers
- Community Development Managers
- Search Marketers
- Search Engine Optimization Specialists (SEO)
- Web Analytics Professionals
- Ad Agencies
- Media planners and buyers
- Publishers, Webmasters and Web Designers
About Social Media Strategies
The Social Media Strategies is a conference on social business, social marketing, advertising and optimization. It is the premier event for CMOs, Social Media Marketers, Manager, Strategists, Search Marketers, Online Community Managers, Corporate Communications, PR, Marketing, Advertising, and Recruiting Professionals. For more information visit http://www.webguild.org/events/socialmedia/
Contact: Daya Baran 650-450-4247
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