Field & Stream Magazine selects The Original Log Cabin Homes for the 2010 Cabin of the Year

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Bonnier's Outdoor Group, publishers of Field & Stream and Outdoor Life, announced that it has selected The Original Log Cabin Homes to build the 2010 Cabin of the Year: A Sportsman's Dream. The cabin, being built on 500 acres in eastern Kansas, will be chronicled in Field & Stream magazine and Field & Stream and Outdoor Life online properties throughout the year to a total audience of more than 35 million. The cabin will break ground in May and is scheduled to be completed in September.

A Park Avenue presentation ceremony and luncheon hosted by Bonnier Corporation's Outdoor Group, publishers of Field & Stream and Outdoor Life Magazines brought together both industry and media to recognize The Original Log Cabin Homes for it's "2010 Cabin of the Year" selection.

"The Cabin of the Year" is one of the most prestigious honors bestowed in the log home & cabin industry. Only companies that meet a rigorous high standard for quality, value and service are considered.

"Our readers are real home do-it-yourselfers so projects like this are right up their alley," says Eric Zinczenko, Group Publisher of Field & Stream, Outdoor Life and Shot Business. "Every sportsman wants a cabin in the country and working with The Original Log Cabin Homes we're going to build the ultimate Sportsman's Dream home. Our audience is spending on home improvement and remodeling and this is a project that will speak directly to their aesthetic so we're really looking forward to the results.

"The 2010 Cabin of the Year: A Sportsman's Dream will be forefront for Field & Stream and Outdoor Life readers from inception to completion through a combination of print, online and sweepstakes coverage. Field & Stream will feature the home in print, beginning in June, while a dedicated micro-site will chronicle the home with video, photo galleries and blogs. One lucky winner and a friend will also win a trip to stay in the cabin and hunt for eastern Kansas whitetail through a sweepstakes set to launch in May.

"We are proud of our commitment to our customers by providing the best quality and service in the log home industry," says Stephen Brumfield, National Sales Director for The Original Log Cabin Homes. He went on to say, "It is this commitment that sets our company apart as exemplified in the selection for The Cabin of the Year."

The Original Log Cabin Homes President, Tom Vesce, in his acceptance of the selection said, "We are deeply honored that many were considered, only we were selected!"

The cabin will be custom designed and hand-crafted by The Original Log Cabin Homes to meet sportsmen's cabin owning dreams. The home is set to include four bedrooms, two-and-a-half baths, full kitchen, laundry facilities, open area living room with a stone fireplace, workshop, garage with storage for equipment, spacious deck and more.

Field & Stream and Outdoor Life selected eastern Kansas for The 2010 Cabin of the Year for the area's well-known access to legendary hunting. In addition to world class whitetail hunting, the area is also known for turkey, waterfowl and bass fishing, all of which will be available on the home's property.

Additional partners to-date on the Field & Stream and Outdoor Life 2010 Cabin of the Year: A Sportsman's Dream include: Cabela's, retail outfitter of hunting, fishing, and outdoor gear, will be outfitting the interior of the cabin by providing furnishings from the retailer's home line of products.

ABOUT LOG CABIN HOMES:
Since 1987, Log Cabin Homes, The Official Log Home of Cabela's® has become one of the foremost log home and cabin manufacturers in the world. From cabins to castles, Log Cabin Homes provides standard or custom designs to fit your individual needs. Offering cedar, cypress and pine log home and cabin packages in log sizes up to 12 inches; Log Cabin Homes ships to all 50 states and more than 80 countries around the world. Call toll-free 1.888.562.2246 or visit The Original Log Cabin Homes Web site at http://www.logcabinhomes.com for all the exciting details.

ABOUT CABELA'S INCORPORATED:
Cabela's Incorporated, headquartered in Sidney, Nebraska, is a leading specialty retailer, and the world's largest direct marketer, of hunting, fishing, camping and related outdoor merchandise. Since the Company's founding in 1961, Cabela's® has grown to become one of the most well-known outdoor recreation brands in the world, and has long been recognized as the World's Foremost Outfitter®. Through Cabela's growing number of retail stores and its well-established direct business, it offers a wide and distinctive selection of high-quality outdoor products at competitive prices while providing superior customer service. Cabela's also issues the Cabela's CLUB® Visa credit card, which serves as its primary customer loyalty rewards program. Cabela's stock is traded on the New York Stock Exchange under the symbol "CAB".

ABOUT FIELD & STREAM:
Field & Stream, The World's Leading Outdoor Magazine, is the country's largest special-interest title and most recognized outdoor publication. Devoted to the complete outdoor experience and lifestyle, Field & Stream (http://www.FieldandStream.com) gives its readers the knowledge and inspiration to pursue the sports they love. It celebrates the outdoor experience with great stories, compelling photography and sound advice, while honoring the traditions hunters and fishermen have passed down for generations. Established in 1895, Field & Stream is published 11 times per year by the Bonnier Corporation.

ABOUT OUTDOOR LIFE:
Outdoor Life is the source for hunting and fishing adventure. Outdoor Life (http://www.outdoorlife.com) provides technical information and insight to the more experienced outdoorsman, including field reports and gear guides to supply the hands-on hunter or angler with the most current knowledge about their passion, supplemented with the latest techniques, tactics and tips. Outdoor Life achieves this by featuring how-to articles written by the experts in the field, the best and most captivating adventure stories from the woods or on the water, comprehensive regional coverage of the best hunting and fishing opportunities in specific areas and annual gear tests conducted by the Outdoor Life editors. Outdoor Life is published 10 times a year by the Bonnier Corporation.

The Bonnier Corporation (http://www.bonniercorp.com), one of the largest consumer-publishing groups in America and the leading media company serving passionate, highly engaged audiences through more than 40 special-interest magazines and related multimedia projects and events.

Media Contact:
Amanda McNally
Field & Stream * Outdoor Life
212-779-5527

Original Log Cabin Homes Contact:
Stephen Brumfield
Director of Marketing and Advertising
Log Cabin Homes Ltd
252.454.1519

PHOTO CAPTION: Tom Vesce - President (Left), Stephen Brumfield - National Director of Sales & Marketing (Left of center), and Ernest Vesce - Managing Director (Center) represent The Original Log Cabin Homes at the award presentation held at Field & Stream offices at 2 Park Avenue, New York City. The award was presented by Mr. John Graney - Associate Publisher (Right) and Elizabeth Burnham - Associate Publisher, Marketing & Online Services (Right of Center).

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