NAFA and Insurance Insight Group Announce Collaboration to Further Annuity Education

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The National Association for Fixed Annuities and Insurance Insight Group have announced a collaborative agreement to enhance the association’s initiatives to increase awareness and understanding of fixed annuities.

The National Association for Fixed Annuities (NAFA), a national trade association dedicated exclusively to promoting the awareness and understanding of fixed annuities is pleased to announce its collaboration with Insurance Insight Group (IIG), a communications and product expertise firm focused on the insurance industry. NAFA has contracted with IIG to provide added assistance in its efforts to better educate and communicate within the industry, and also to the media, legislators, regulators and consumers.

NAFA is a national trade association exclusively dedicated to promoting the awareness and understanding of fixed annuities – including income, declared rate, market value adjusted and indexed. NAFA is the only association whose sole purpose is advocating for and educating about fixed annuity products.

“NAFA has outlined aggressive strategies to enhance our focus on education and awareness in 2010,” said Kim O’Brien, NAFA’s executive director. “Our collaboration with IIG will allow us to implement our strategies on a broad basis.”

Fixed annuities are an important tool for retirement income and legacy planning. The need to be exposed to and understand the value of fixed annuities and their insured guarantees is important to individuals who participate in employer-sponsored retirement plans as well as the 78 million working Americans who lack access to a workplace retirement plan.

A fixed annuity – including book value, market-value adjusted, indexed and lifetime income products - is the only product that allows individuals to accumulate retirement savings, protect those savings from market losses and guarantee income for life.

“IIG is pleased to offer our services to assist NAFA in expanding on their important mission,” said Mark Stone, Principal and Marketing Strategist at Insurance Insight Group. “The role of NAFA is critical within our industry and we want to support their efforts to increase awareness and education for fixed annuities in every way possible.”

NAFA was founded in 1998 and is headquartered in Milwaukee, Wisconsin. Get more information on annuities at http://www.nafa.com

Insurance Insight Group is a group of creative, experienced insurance marketing people focused on providing solutions for improved recruiting, training, sales and marketing strategies. IIG’s clients include insurance companies, marketing organizations and other companies within the insurance industry. Learn more at http://www.insuranceinsightgroup.com.

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