The Whale Hunters® Launches Chapter in New York Region as CEO Accepts “Small Business Person of the Year” Award

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Strategic sales coaching company helps small businesses grow fast by landing large accounts

The Whale Hunters

Whale hunting is a powerful sales method proven over years of implementation, which involves the entire organization, and ultimately transforms the company’s culture.

The Whale Hunters®, a strategic sales coaching company based on the best-selling book that helps entrepreneurs and small businesses land big accounts, has launched a chapter in the New York region. The new chapters’ official series of kick-off events comes on the heels of the company’s CEO, Margie Traylor, being named “The Arizona Small Business Person of the Year” by the U.S. Small Business Administration (SBA). Traylor will be honored alongside Bret Giles as co-founders of Sitewire, an evolutionary marketing agency based in Tempe, AZ. Traylor’s success with Sitewire is in large part attributed to adopting The Whale Hunters methodology. After accepting the award, Traylor will speak at the New York chapter’s kick-off events about her enormous success with The Whale Hunters.

"Whale hunting is a powerful sales method proven over years of implementation, which involves the entire organization, and ultimately transforms the company’s culture. Sitewire is a proud example of the effectiveness of this program,” said Margie Traylor, CEO of The Whale Hunters. “We are excited to partner with an accomplished business leader in New York to bring this resource to the New York and New Jersey business communities. Our partners are an instrumental part of sharing The Whale Hunters Process™ with businesses across the country.”

Raylie Dunkel has been named to oversee and lead the New York chapter as certified partner of The Whale Hunters. As a certified partner, Dunkel will host workshops and offer consulting services to teach the firm’s proven methodology for growing sales exponentially by way of landing and serving large accounts. Dunkel completed The Whale Hunters’ rigorous educational Boot Camp to become certified in delivering the proven methodology.

The New York Chapter will hold preview events this month:

Tuesday, June 8 from 5:30-7:00 p.m. at Sarah Merians Photography in New York
Wednesday, June 9 from 8:30-10:00 a.m. at The Beacon in New Jersey

Business leaders interested in attending can register online at

Chapters consist of up to 15 CEOs, founders and sales leaders from non-competing businesses in a metropolitan area who meet monthly to learn The Whale Hunters Process™, discuss business development strategy, and implement the process into their companies. The combination of executive education and peer-to-peer coaching provides the support, accountability and resources necessary to craft a powerful formula for success.

About Certified Partner Raylie Dunkel:

Dunkel is an accomplished entrepreneur, executive, and community leader. She’s held a leadership role with the Women President’s Organization in New York where she grew the organization from 35 to 80 chapters in the US and Canada. She believes that serious participation in professional peer organizations is vital to the development of the business leader and the business. Passionate about community involvement and leadership, Dunkel has served on many committees and commissions in the state of New Jersey, advocating for women and small businesses. She has been a delegate to the White House Conference on Small Business, the Governor’s Commission on Defense Conversion Projects, the City of New Brunswick’s Small Business Loan Pool Committee, and the Supplier Diversity Development Committee for the Bureau of Public Utilities.

About The Whale Hunters®
Established in 2004 and headquartered in Tempe, Arizona, The Whale Hunters is a strategic sales coaching company that helps small businesses achieve explosive growth by landing bigger deals with bigger customers. Partners train to become certified in delivering The Whale Hunters Process™, and regional chapters provide ongoing training as well as peer-to-peer coaching. The company offers sales growth strategies across a spectrum of products and services, from educational books, blogs and an online community, to regional chapters, workshops, speaking engagements and custom consulting. For more information visit


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Aly Saxe
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