Healthcare Businesswomen's Association Names Goble & Associates Senior Group Creative Director as 2010 Rising Star

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Brooke Claussen honored by the HBA

Brooke Claussen, Senior Group Creative Director, Goble & Associates Healthcare Communication (GA), was recently recognized as a Rising Star for 2010 by the Healthcare Businesswomen’s Association (HBA).

HBA Rising Stars are up-and-coming professionals in various sectors of the healthcare industry, including pharmaceutical, biotechnology, advertising, public relations, medical education, and market research, among other fields. Nominated by HBA corporate members, the Rising Stars represent various career stages and disciplines, and have demonstrated noteworthy achievements and proven attention to furthering their careers.

“Brooke has proven herself to be relentless. Relentless in her quest to discover the insights that make her brands resonate in their markets. And relentless in ensuring that her creative solutions are not just attention-getting, but meet the unique needs of the brands and the clients that she so passionately serves,” said Nancy Finigan, Executive Vice President, Account Group Director, Goble & Associates. “She’s a rising leader in our agency, and a rising star in healthcare communications.”

The 2010 award ceremony took place Thursday, May 6, at the New York Hilton in Manhattan. Nearly 100 award recipients were honored at the event this year, which marks the 32nd anniversary of the HBA.

“It’s amazing to see how rapidly pharma marketing is evolving, particularly in the digital arena. This award from the HBA is a great honor, and I’m excited to be part of an ever-challenging, ever-growing field,” said Brooke. “Often within the advertising industry there is a perception that healthcare marketing is all about charts, warning messages, and dry clinical data. The reality is that healthcare marketing requires the same skill and craft as any other form of advertising, and this award from the HBA celebrates that craft.”

About the HBA
The Healthcare Businesswomen’s Association (HBA), founded in 1977, is the premier catalyst for the professional development and leadership for women in the healthcare industry. The HBA empowers its 4000 members to achieve their greatest potential by providing unparalleled opportunities for professional development, education, skill building, networking, and mentoring. The association continually expands its offerings to meet the demands of a growing and dynamic membership.

For more information, visit http://www.HBAnet.org.

About Goble & Associates (GA) Healthcare Communication
Founded in 1982, Goble & Associates is an independent, full-service communication agency specializing in healthcare—providing expertise and support across the entire media spectrum. Clients of GA represent virtually every sector of the healthcare industry.

The agency employs 70+ senior-level professionals with expertise in account management, creative and digital services, and strategic planning. Clients of Goble & Associates include pharmaceutical and specialty pharma companies, OTC and nutritional marketers, as well as manufacturers of diagnostic products and devices.

For more information, visit http://www.goble-assoc.com.

Goble & Associates
One East Wacker Dr., Suite 3200
Chicago, IL 60601
312-803-1900
Web: http://www.goble-assoc.com
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Greg Waitley
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