Independent Collectors Launch Savvy Social Network and Bypass Traditional Art Venues and Values

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Thumbing their noses at heavy-handed control of auction houses, galleries, and annual fairs, key collectors in the U.S. and Europe have joined forces creating a worldwide online repository of their privately owned art works. This specific collector-driven internet "art experiment" is becoming a 24/7 exposition and meeting place offering fine art collectors a collective voice in the face paced art market. A new phenomenon of aesthetic and cultural exchange is being born.

Fine art collectors can now mingle online to display, share, interact, and transact regarding their own privately held collections -- and make new art friends in the process. ARTKABINETT is a groundbreaking social experiment which targets the rarified niche market of the independent collector. The highly customized free web site enables collectors to upload brief personal data, and then display privately held artworks to be viewed by other members.

Miami-based founder, Dr. Jeff Gelblum, explained, "Art galleries and artists control commercially-owned display sites; auction houses possess on-line catalogues. It's about time that private collectors were similarly empowered to join together as a collective force."

Any art lover is invited to become a member. A user name is entered along with some basic collector information and face picture. JPEG's of owned art works are then presented in a personal "MyKabinett". Items are catalogued according to category, artist, medium, date of creation, size, and other identifying features. This creates a huge online repository of independently owned pieces. Presently, several thousand art works have been added with a total value worth millions. All are easily accessed via a customized search engine. As new folks join and upload their independent collections, they find other savvy collectors with similar works.

Although comprised of some of the world's top independent collectors, there is no snob-factor here. ARTKABINETT originated from very humble beginnings. A group of Art Basel collector attendees were saddened that the only time they could view each others' new acquisitions was by traveling to far away places -- not easy with rising airline fees and heightened security risks.

In January 2010, the web site began unceremoniously without any budget, commerce, or membership. Growing exponentially by word of mouth, ARTKABINETT now boasts thousands of user members all sharing their "collector eye". In addition to individual "Kabinett's", daily attractions include Art Videos, AK File articles, and calendar events. Many members are trading art online, thus by-passing traditional venues such as auction houses -- and saving those hefty commissions.

Translating virtual fun into reality, ARTKABINETT members are inviting their new friends to exclusive art events. Special parties and exciting get togethers are planned around Art Basel, and Paris FIAC. During New York City's recent Armory Show, a collector member opened an elegant townhouse to host a private viewing of her one-of-a-kind vintage French photographs. The cost of admission -- only a love of art collecting.

ARTKABINETT is the social network for fine art collectors where one can upload face picture and personal art collection -- large or small -- and browse other independent collectors. This free fun online experience allows independent savvy collectors to link up and share their passion for art.

Jeff Gelblum, ARTKABINETT Founding Member
Cell phone: 305.495.9099
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