AdMonsters events enable us to capture insights from within a key organization of any publisher’s business – the ad operations team – to ensure we effectively, efficiently and safely optimize their ad sales.
New York, NY (PRWEB) May 28, 2010
AdMonsters, the global community of ad operations and technology leaders, today announced the Rubicon Project as one of the first sponsors of OPS, a new one day event to be held in New York on September 30, 2010.
OPS is a direct response to the growing need for leaders in the industry to learn more about how to transform online ad operations into a greater source of profit. Like all AdMonsters events, OPS will feature a highly focused agenda and attendees will leave with tangible, practical, and pragmatic solutions that can be implemented immediately.
“Our company is publisher-centric: the Rubicon Project innovates digital advertising technology for publishers,” said Matt Meyer, Director of Yield Management at the Rubicon Project. “AdMonsters events enable us to capture insights from within a key organization of any publisher’s business –the ad operations team – to ensure we effectively, efficiently and safely optimize their ad sales. The value we gain from these events allows us to work towards keeping digital media free for consumers and to help content flourish.”
The agenda for OPS will include two keynotes from industry visionaries, six smaller highly focused topic led sessions, four sponsored sessions hosted by leading technology and service providers in the industry, a networking breakfast and luncheon, and an evening cocktail and dinner reception. For more information and to register please visit: http://www.admonsters.com/ops
About the Rubicon Project
Headquartered in Los Angeles, the Rubicon Project launched in 2007 with a mission to automate the $65 billion global online advertising industry. The company’s digital advertising technology & data platform, REVV for Publishers™, is engineered to accelerate revenue for premium publishers. Backed by $42 million in funding from Clearstone Venture Partners, Mayfield Fund, IDG Ventures and GE/NBC Universal’s Peacock Equity Fund, the Rubicon Project serves premium publishers like NBC Universal, Gannett and CareerBuilder; optimizing more than 50 billion ads each month and reaching more than 500 million unique Internet users. the Rubicon Project also helps ad sales channels around the world gain access to precise audience-segmented inventory, at broad scale.
Founded in 1999 with the singular mission of “Leading Operations Online”, AdMonsters is the global community of online advertising operations and technology leaders. AdMonsters Publisher, Leadership, and Network Forums provide tightly focused, highly regarded, exclusive professional communities for ad operations leaders. AdMonsters participants are all direct peers, and we focus on specific, technical, actionable topics such as ad serving and related technologies, rich media, video advertising, the trafficking process, workflow optimization, inventory and yield management, advertising product development, best practices in policies and procedures, and industry standards. AdMonsters is about real conversations, real learning, and real best practices — and participants come away with immediately actionable solutions that provide real value. AdMonsters Professional Services offers training, business solutions and consulting services. AdMonsters.com has regularly updated content with input from industry leaders as well as discussions, a job board, training, live events and much more. AdMonsters is committed to serving the global ad operations community.