Minnick Web Services Launches Custom Publishing Suite to Solve B-to-B Publishers’ Infrastructure Problem

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The New Collection of Hosted Services Will Enable Publishers to Sell More Custom Publishing Products Faster and Make Them More Profitable.

According to Folio Magazine’s 2010 B-to-B CEO Survey, online publishing revenue streams “will stay largely flat in 2010 as most B-to-B publishers struggle with developing the infrastructure to execute on those types of products.”

In response to this infrastructure need, Minnick Web Services (MWS) has released its Microsite and Mobile Launchpad platforms ahead of schedule, and has rebranded its package of custom publishing and lead generating tools as the Minnick Custom Publishing Suite.

A collection of hosted services, the Suite eliminates the need for new infrastructure, minimizes development costs, and slashes time-to-market for custom publishing products such as branded microsites, mobile sites, eBooks, and white papers. Publishers can sell more custom publishing products faster and make them more profitable.

The Minnick Custom Publishing Suite includes:    

  • MWS Microsite: a branded Web site package customized and hosted by MWS;
  • Mobile Launchpad: a branded mobile microsite, delivering content for e-readers, tablets, and smartphones;
  • eBooks, Digital Editions, and eDocuments: trackable page-turning user interfaces for magazines, presentations, and other document types;

StatReport: the heart of the Suite; manages user registration, collects data, and provides a self-service reporting and management console.

The components of the Minnick Custom Publishing Suite have been developed over the last five years and have been tested with hundreds of custom publishing applications and hundreds of thousands of registered users.

For more information about the Minnick Custom Publishing Suite, visit http://www.minnickweb.com or call 916-551-1453.

About Minnick Web Services -- Minnick Web Services (MWS) provides a full range of ePublishing solutions to media companies worldwide. Founded in 1997, MWS has been serving large media companies since day one.

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CHRIS MINNICK
Minnick Web Services
916-551-1453 ext. 200
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