Innovations that Give a New Lease of Life

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Over 17% of the UK’s population is either a cared-for senior citizen or one of their six million informal or professional carers, and over half (58%) of these carers are women*. These figures are set to double over the next 30 years plus the Government is encouraging older people to stay independent in their own homes. So, a new approach to providing products that help to make everyday tasks easier for this significant group is more essential than ever. Just such an approach has now been launched by care professionals The Consortium.

Over 17% of the UK’s population is either a cared-for senior citizen or one of their six million informal or professional carers, and over half (58%) of these carers are women*. These figures are set to double over the next 30 years plus the Government is encouraging older people to stay independent in their own homes. So, a new approach to providing products that help to make everyday tasks easier for this significant group is more essential than ever. Just such an approach has now been launched by care professionals The Consortium.

Homecare from The Consortium is the first comprehensive online shop (http://www.homecare-products.co.uk) for people who want to enjoy living life to the full in their own homes as they grow older and includes many new products that have not previously been available in the UK.     Until now, many of the products available through mobility shops are old fashioned, over priced or both. Accessing even those products is difficult and relies on the customer knowing what they are looking for, as well as being able to get to the shops.

There are hundreds of products available from Homecare to help with a range of conditions that can affect quality of life at home for the elderly – a depth of range or quantity that could not be stocked in any one shop. Many are sourced from countries which are more advanced with developments than the UK, like the US, where owing to the state of the market for the elderly, product innovation is being driven by consumer need rather than designed down to fit the budget of a national health service.

The products on Homecare all have helpful icons for each condition or difficulty experienced by the elderly to make finding products easy.

“These difficulties include impairment of the senses or memory, mobility issues, tremors, one handedness, or being able to relax and sleep better. For many, hobbies that they enjoyed have suddenly or gradually become too tricky to do,” explains Suzy Turner, Homecare’s Online Occupational Therapist Consultant whose expertise is available to the site’s visitors.        

Practising GP and health columnist Dr Ellie Cannon says, “There are so many good products available to take the strain out of the challenges of living at home that it is marvellous for people to be able to find them easily. The psychological boost that it can give an elderly person, or their carer when a difficulty is made easy, the ability to do something independently is restored, or a pastime is once again an option, cannot be underestimated.”

The Homecare site has been designed for easy navigation and accessibility. The site is clear to read with straightforward instructions and big buttons to help find your way around plus a facility to make the text bigger and easier to read.

To order from Homecare visit http://www.homecare-products.co.uk or call 0843 224 1200, where the knowledgeable, friendly Customer Service team can help with orders or queries. UK delivery is free on all purchases over £50 or costs £4.95 for an order under £50. All orders have a no quibble money back guarantee.

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Donna Hewitt
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