(PRWEB) June 5, 2010
With online shopping growing in popularity, the range of retail websites has grown. Shoppers are faced with so many choices, shipping arrangements and payment procedures that it is easy to get confused, which can lead to mistakes, delays, even unwanted costs. Now, after selling massage tables and equipment online for over ten years, BestMassage.com has used important insights to develop its brand new website.
The new site keeps the visual 'feel' of the previous one, while adding a sense of snappy up-to-date technology with enhanced graphic design. However, returning customers will find that many aspects of the old site have been carefully improved to make shopping easier. For example, the payment procedure has been reduced from a three page process to a quick one-page form, greatly reducing time and hassle.
Product promotions are now featured immediately on the website home page, allowing visitors to see the best deals available as soon as they arrive. Also, each product page will include a suggestion list of additional massage supplies a customer might want, so they can buy all they need in a single order rather than return for another shipment after forgetting something.
Peter Wang, Marketing Director of BestMassage, explains that "In technical terms, this move wasn't easy. The entire website, with over 250 massage products, was shifted to a new programming system, so it's not just a makeover! And behind the scenes, the new website streamlines a lot of our processes, so we can provide better overall service to our customers."
The aim of providing better service to customers, along with quality massage tables and supplies, has given BestMassage a strong basis for their new website. It is encouraging to see that, after more than 10 years in the industry, this growing company still finds room for improvement.
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