MashON is revolutionizing how brand owners merchandize their properties
Los Angeles, CA (PRWEB) June 7, 2010
The MashON creative platform continues to evolve and look more appealing to companies looking to capitalize on their brand. Now the platform has a new Web site that mirrors that rapid success.
The new MashON.com is live online with copious examples of how the company’s unique “personalize, merchandize, socialize” concept has grown in just 18 months.
Chief Executive Officer and President Philippe Benoliel says the company was so focused on its clients in its early stages that its own Web site redesign took a back seat. Now it’s time to show the world just how successful the brand-capitalizing concept has become after the number of major brand partners the company services has grown from zero to 48 in just 18 months.
“We went from having a creative solution for the web to being able to merchandize those products and create physical products from those creations. We introduced a robust e-commerce platform and we are now one of the leading on-demand products creators on the web. We have evolved and MashON is stronger than ever.”
“MashON is revolutionizing how brand owners merchandize their properties, by offering a risk free solution to consumer merchandizing, negating inventory risk and increasing revenues to the brand owner (over traditional licensing)” says Benoliel, “we’ve yet to meet a company that does not see the value of our offering”.
Through its network, MashON reaches more than 12 million unique consumers online with its interactive applications that allow consumers to create digital and physical products using brand assets like pictures, videos and sounds.
Customers also have the option to turn those creations into physical objects like apparel, phone skins, posters, 3D printed goods, greeting cards and baseballs. And they can order them straight from the Web site they made their creation on.
Finally, customers can “socialize” their creative masterpieces by sharing them on social networks like Facebook and, Twitter.
MashON has helped companies in varying markets and of various sizes to capitalize on their brands, from clients like MGM, Henson Studios and the National Football League to Organically Grown and TNA Wrestling. The new site features a comprehensive list of clients and includes case studies on how the platform has helped companies capitalize on their brands.
Detailed explanations of the MashON concept can be found on the new “Who we are” and “What we do” sections, providing more about the solutions offered. And profiles of MashON’s 23 team members introduce visitors to the personalities behind the magic.
Benoliel expects the company’s growth to continue to accelerate. “We’re excited to showcase our team and our clients, the key contributors to that success, on our new website” Benoliel says.
MashON (http://www.mashon.com), a dba of Planetwide Games Inc, is a leading provider of web based creative, promotional applications and turnkey e-commerce solutions for more premium entertainment properties such as Time, EA, NFL, 4Kids TV, Moonscoop and TNA Wrestling. Leveraging its patented web based creative platform, MashON redefined on-line shopping for branded merchandise by combining traditional licensed products with user created merchandise under a single cohesive, branded and entertaining web store, providing a deeply immersive and consolidated shopping experience.
MashON has deployed its comprehensive technology platform, including e-commerce applications, promotional and social widgets, SEO and advertising campaign management and interactive advertising solutions to maximize the exposure and profitability of entertainment brands and content.