Norcross, GA (PRWEB) June 10, 2010
Automobile Protection Corporation – APCO/EasyCare®, the leading independent provider of automotive benefits designed to enhance a consumer’s vehicle buying and ownership experience, has been named by the West Virginia Automobile and Truck Dealers Association (WVATDA) as their preferred vehicle service contract provider.
Ruth Lemmon, President of WVATDA, says, “We are pleased to announce our endorsement of EasyCare as the preferred service contract provider to the 156 dealers across our great state. The EasyCare suite of benefits has been evaluated by our Association, and we are confident that they are the best options to meet the needs of West Virginia consumers and dealers. We believe that the fact that EasyCare benefits have earned the Motor Trend Recommended Best Buy distinction adds a level of confidence for our dealers and the consumer we serve in West Virginia.”
“We appreciate WVATDA’s confidence in the EasyCare suite of benefits, and we’re looking forward to extending the ‘Fair, Friendly, Fast, and Fun’ EasyCare experience to more consumers through West Virginia dealers,” says Larry Dorfman, Chairman/CEO of APCO. “Our focus has always been on growing in partnership with our dealers and the associations that support them.. What will ultimately determine success for all of us will be working together to consistently deliver real value to every EasyCare contract holder.”
EasyCare benefits include Vehicle Service Contracts, Dent Removal Coverage, GAP Insurance, Key Replacement Coverage, Personal Concierge Service and other benefits specifically designed to enhance the consumer’s vehicle buying and ownership experience. In addition to this WVATDA endorsement, EasyCare is also the only vehicle service contract and other benefit provider to have been designated a “MOTOR TREND Recommended Best Buy,” and consistently maintains a Better Business Bureau rating of A+.
About Automobile Protection Corporation
Founded in 1984, Automobile Protection Corporation – APCO is the leading independent provider of automotive benefits specifically created to enhance a consumer’s vehicle buying and ownership experience in ways that create long-term bonds between the consumer and their dealership. APCO’s benefits are provided under the EasyCare brand as well as on behalf of some of the most preeminent manufacturers in the automotive industry, including Jaguar, Land Rover, Mazda and Volvo. With over 2.8 million contracts currently in force, APCO has paid nearly $2 Billion in claims, approximately $180 Million of which was in the last 12 months. EasyCare is the exclusive provider of the MOTOR TREND Certified Advantage program, “a better way to buy a better car,” that allows franchise dealers to provide a highly valued certification program for their non-franchise pre-owned vehicles. Please visit http://www.easycare.com.
Jennifer Silverberg, VP, Marketing and Customer Experience
678-225-1000 x2172; jsilverberg(at)easycare(dot)com
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