The future of our industry is closely coupled to mobile and web technologies, and LocaModa has been at the forefront of using those technologies to make Digital Out of Home advertising more measurable, engaging and effective. I am excited to be working with Stephen and his talented team.
Cambridge, MA (Vocus) June 9, 2010
LocaModa, a place-based social media company, today announced the addition of two senior advertising and digital out of home executives to its Advisory Board.
The new Advisory Board members, Ralph Folz and Michael Quinn, come to LocaModa with a wealth of industry experience. Ralph Folz served as the Global Chief Operating Officer of Isobar, the digital marketing unit of Aegis Media, which has over 3,000 employees in 40 countries and was also the founder and CEO of Molecular, which he built into one of the most respected Internet consulting firms. Michael Quinn served as Chief-Strategist & SVP Marketing at Premier Retail Networks, generating over $1 Billion during his tenure at the company and executing the largest equity event in the history of Digital Out of Home. Michael is also a founder and Board member of the DPAA and a member of the Board of Advisors at RMG Networks.
Stephen Randall, CEO LocaModa, said, “Ralph and Michael bring extensive operational experience and valuable strategic perspectives as leaders of media and network businesses, respectively. It’s a great privilege to have them join our Advisory Board, and I know they will be great assets to LocaModa as we continue to grow.”
Ralph Folz commented, “I am impressed with the LocaModa team, their technology and the market position they have developed as leaders in place-based social media. I look forward to helping the company scale at such an exciting stage of their growth.”
Michael Quinn said, “The future of our industry is closely coupled to mobile and web technologies, and LocaModa has been at the forefront of using those technologies to make Digital Out of Home advertising more measurable, engaging and effective. I am excited to be working with Stephen and his talented team.”
LocaModa is a place-based social media company. The company was founded on the vision that place-based digital signage networks, advertisers and venues will need to leverage the web for frictionless media, connectivity to cross channel audiences and measurability. Today, LocaModa’s place-based social media platform reaches over 100,000,000 people every month in cafes, bars, restaurants, colleges, high-traffic public spaces and at major events. LocaModa’s App Store offers a full suite of place-based social media applications dedicated to helping networks deliver revenue generating media that engages audiences, attracts advertisers and adds value to venues. LocaModa is a privately held company headquartered in Cambridge, MA.