With companies in China becoming more complex, competitive and increasingly accessible, multinationals need to capture their maximum market potential through strategic planning to remain a strong leader in that market.
New York, NY (PRWEB) June 10, 2010
Mergercast by Booz & Company has released Episode 29 -- The China Strategy.
In this episode, Gerald Adolph, a Senior Partner at Booz & Company and head of the firm's Mergers and Restructuring group, interviews Edward Tse, Chairman of Greater China for Booz & Company, about Tse's new book, The China Strategy (Basic Books, 2010).
The China Strategy describes how business leaders can build the capabilities to operate an integrated China-global strategy, including mergers and acquisitions.
"With companies in China becoming more complex, competitive and increasingly accessible, multinationals need to capture their maximum market potential through strategic planning to remain a strong leader in that market," says Tse.
Mergercast by Booz & Company is a podcast exploring the world of mergers, acquisitions and restructurings. Episode 29 has a runtime of 16 minutes and 10 seconds and can be accessed at http://www.booz.com/mergercast. Listeners can play the podcast on its homepage or subscribe via RSS feed, e-mail or the iTunes store.
About Booz & Company
Booz & Company is a leading global management consulting firm, helping the world's top businesses, governments, and organizations.
Our founder, Edwin Booz, defined the profession when he established the first management consulting firm in 1914.
Today, with more than 3,300 people in 60 offices around the world, we bring foresight and knowledge, deep functional expertise, and a practical approach to building capabilities and delivering real impact. We work closely with our clients to create and deliver essential advantage.
For our management magazine strategy+business, visit http://www.strategy-business.com.
Visit http://www.booz.com to learn more about Booz & Company.
# # #