We are setting a benchmark for customer satisfaction in the consumer electronics industry, as measured by product returns. Ironically, we’ve achieved this while offering the gold standard in return policies.
Portland, OR (PRWEB) June 11, 2010
The Super Bowl in 2000 is remembered for the dozens of dot-com TV commercials by some websites that are no longer around today. That April, Aperion Audio opened their Internet storefront as one of the first online direct-to-consumer manufacturers of audiophile-quality speakers. The company is celebrating ten years of success with special pricing on select speaker products this summer.
Instead of Super Bowl ads or retail middlemen, Aperion poured its resources into the quality of its speakers and pioneered the Totally Risk-Free In-Home Audition®, allowing customers to audition its products in their home. After ten years, the combination of value, the risk-free audition, and free technical support has helped Aperion garner an industry leading 97% customer satisfaction. The three percent return rate compares with an average retail return rate of ten percent across the industry.
“When we started ten years ago, we took a chance and offered free return shipping. And while we’re happy to do it, we’re even happier that so few customers have needed to take advantage of our offer. We are setting a benchmark for customer satisfaction in the consumer electronics industry, as measured by product returns. Ironically, we’ve achieved this while offering the gold standard in return policies. That tells me we are fulfilling our promise to educate customers well before and after their purchase,” said Jim Hillman, Aperion Audio’s CEO.
To celebrate a decade of delivering the joy of home audio, Aperion is offering special pricing on select products and sponsoring contests on audio enthusiast web forums this summer. The Aperion 10th Anniversary 5.1 Home Theater System, which is built around the full-range Intimus 6B monitors, is a high-end system available through the end of July at $770 off the already low, direct-to-consumer price.
The Aperion 10th Anniversary 5.1 Home Theater System includes:
two Intimus 6B Bookshelf Speakers
one Intimus 6C Center Channel Speaker
two Intimus 5DB Surround Speakers
one Bravus 10D Powered Subwoofer
The 10th Anniversary System is available in either Gloss Piano Black or Medium Cherry real-wood finishes for $1,999 through July. And like every Aperion system, the 10th Anniversary System includes free shipping both ways, allowing customers to hear the system in their home with no risk. Special 10th anniversary pricing on a range of other speakers lets home theater enthusiasts upgrade their existing systems at substantial savings.
Visit http://www.aperionaudio.com/10years/ for details on all the 10th anniversary offers.
About Aperion Audio:
Based in the beautiful Pacific Northwest, Aperion Audio is an award-winning direct-to-consumer audio products manufacturer for smart shoppers who are frustrated with the retail experience. Aperion offers a completely Risk-Free 30-Day In-Home Audition™. The company’s primary storefront, AperionAudio.com, is a fun and informative home audio shopping destination which is supported by "Home Theater Gurus" who supply generous support before and after the sale. At AperionAudio.com, everyone from the newbie to the audiophile is able to find the information they need to research and select an exceptional home theater speaker system or upgrade for their home audio environment. For more information, visit http://www.AperionAudio.com or call 888-880-8992.
Ed de la Fuente
VP of Marketing and Product Management
18151 SW Boones Ferry Road, Portland, OR 97224