Self-published Author Wins Tenth Book Award

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The Ice Cream Theory, by independent author Steff Deschenes, has garnered national and international recognition with her award-winning, non-traditional self-help book.

Cover image of the award-winning, independent book The Ice Cream Theory

"I know that the law of averages is against self-published authors. But I feel like I have the potential to continue to shatter that stereotypical self-published author image,” says Deschenes of her unsuspected success.

In just eight months, "The Ice Cream Theory," a cheeky social commentary about the parallels between human personalities and ice-cream flavors, by Steff Deschenes has won ten independent book awards.

Deschenes’ first win was the “Wild Card” category of the 2009 Nashville Book Festival, which was announced on November 7th of last year. “When one of the founders of the DIY Book Festivals contacted me to tell me that the judges thought I had a really unique literary voice, I knew I had something special,” notes Deschenes of that first win. Immediately following, she went on to be named the non-fiction “Honorable Mention” in the 2009 New England Book Festival, London Book Festival, and the DIY Book Festival

In the past five months, she’s won the “Wild Card” category at the Paris Book Festival and best in the “Non-Fiction” category at the Beach Book Festival. Deschenes won the Reader Views Literary Award for best “Self Help;” and, she won best “Non-Fiction” and best “Self Help” of The Written Art Awards. Just recently, she was named an “Honorable Mention” at the San Francisco and New York Book Festivals.

“I know that the law of averages is against self-published authors. But I feel like I have the potential to continue to shatter that stereotypical self-published author image,” says Deschenes of her unsuspected success at being an unsigned indie author.

With its upbeat, conversational tone and broad appeal, "The Ice Cream Theory" is the perfect summer read and not your typical self-help book. The book uses that all-comfortable, all-inclusive, all-relatable dessert as a non-threatening medium to share insight to life when it comes to friendships, hardships, love, and overcoming obstacles.    This book utilizes humor, satire, and heart-warming anecdotes to encourage the reader to enjoy life despite its imperfection.

"The Ice Cream Theory" is available for sale online at Amazon.com and through additional wholesale and retail channels worldwide. It’s also available in person at Sherman’s Books & Stationary with four locations on the coast of Maine; Gelato Fiasco in Brunswick, ME; and, Amy’s Coffee and Cones in Gloucester, Massachusetts.

About the Author
Steff Deschenes is a promotional and marketing specialist who is currently writing her second non-fiction book. Deschenes has been working on a yearlong 365 Project, where she photographs and blogs daily about her dining habits as a twenty-something vegetarian living in a predominately seafood state. This project can be found at http://www.SteffDeschenes.com.

ISBN: 978-1439230053

MEDIA CONTACT:
Steff Deschenes
Email: Steff@SteffDeschenes.com
Phone: 207.577.4801
Website: http://www.TheIceCreamTheory.com or http://www.SteffDeschenes.com

REVIEW COPIES, ELECTRONIC PRESS KITS, BOOK TOURS AND INTERVIEWS AVAILABLE.

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Steff Deschenes

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