Creatively-acclaimed Huey+Partners Joins CSE

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CSE, a leading sports & entertainment agency, cements position as the best source for creative ideas that connect brands with fans.

“Great ideas fuel our business,” said Mark Lazarus, President of Media and Marketing at CSE. “Ron Huey has a reputation for creating concepts that slice through the ad clutter and demand the audience’s attention."

CSE is growing and has an insatiable appetite for brand-building ideas. We are committed to being the source for the best ideas in the market. So we are excited and eager to welcome Huey+Partners to our talented team.

This positions CSE for continued growth across all facets of our sports and entertainment agency – media, marketing and talent representation.

“Great ideas fuel our business,” said Mark Lazarus, President of Media and Marketing at CSE. “Ron Huey has a reputation for creating concepts that slice through the ad clutter and demand the audience’s attention. As our Executive Creative Director, he will use his experience, talent and vision to connect brands with fans.”

Huey will manage CSE’s talented team of branding experts, creative and graphic designers and copywriters as Executive Creative Director reporting to Lazarus. Huey brings with him clients including Turner Pest Control, Etonic USA and Decision Lens. Huey+Partners has created campaigns for clients including Mizuno USA, WeatherBug, The Library of Congress, Hitachi Power Tools, SPANX and Russell Athletic to name a few.

“The addition of Ron and Huey+Partners to our team is just the first step in a methodical strategic growth plan for CSE,” added Lonnie Cooper, Founder and CEO of CSE. “We are growing in all areas of our business. Expect to hear more from us and about us.”

Huey has been recognized with more than 300 advertising industry awards and has been honored by Ad Age, AdWeek, The One Show and Communication Arts. Prior to starting Huey+Partners, he co-founded Huey/Paprocki. He is on the board of the Atlanta Ad Club and the acclaimed Creative Circus portfolio school.

“For a creative person, CSE’s client roster is an amazing landscape of opportunities,” said Huey. “From companies like Aflac, AT&T and Kellogg’s to individuals like John Smoltz, Jason Heyward and Matt Kuchar and networks like ESPN, Fox Sports Net and Nat Geo – the possibilities are endless. CSE has an incredibly talented team and I couldn’t be more excited to be onboard.”

What does CSE do? We connect brands with fans – using that connection to fundamentally shape the business of sports and entertainment. How do we do it? We integrate marketing, media content, sponsorship, talent management, events, digital and retail into big campaigns that drive business.

About CSE
An independently owned sports and entertainment agency, CSE has been delivering original thinking since 1986. CSE connects brands with fans through integrated marketing, media content, sponsorship, talent management, experiential marketing, digital and retail into big campaigns that drive business. With offices in New York, Atlanta and Little Rock, CSE’s recent rebrand reflects its energy for shaping the ever growing business and a culture committed to producing work that makes our clients take a step back and say wow.

For more information, please visit http://www.groupcse.com.

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LeAnn Boucher
CSE
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