Napa, CA (PRWEB) June 18, 2010
Small businesses today are inundated with advertising offering them email marketing software to help them build stronger client relationships. That's because studies have shown that email marketing, done properly, can deliver a return of $43 for every $1 invested.
However, those same small businesses are often understaffed and don't have time to learn how to do email marketing properly and professionally.
ZinMarketing is an email marketing agency which specializes in using permission-based email marketing to help it's clients generate more leads, increase revenues and build stronger client relationships.
The ZinMarketing Email Marketing Blog has been developed to provide relevant, current, actionable advice freely available to companies who want to gain competitive advantage in this challenging selling environment.
Readers will find categories on how to build lists faster, how to write successful autoresponders, when to send emails, how frequently to send emails, and how to increase response rates. In addition, there are case studies and current examples of the best, and worst of email practices.
There are already over 50 articles and tips posted on the email blog with new information being posted weekly.
"Our goal is to provide helpful information for small businesses to help them use this marketing channel successfully in today's tough economy." Says Mitch Tarr, CEO of ZinMarketing Inc. "We feel that once people see our email marketing principles at work, they'll be inclined to call us if they ever need help to accelerate their results."
“Email marketing is an art form that has been misunderstood and abused by the online community. Mitch Tarr is the Michelangelo of this art form." Says Sunny Hills - the Robin Hood of Google Adwords - http://www.saveyourads.com "Mitch is an artful contrarian who will pave the way to open doors with your prospects and clients that would otherwise be missed."
The blog content is free of charge and can be accessed at http://www.zinmarketing.com/blog 24/7. If you aren't using email effectively today, when will you start? If you are already using email today, are you using it to its full capacity?
Mitch Tarr, CEO of ZinMarketing Inc., has spent over a decade as an Email Marketing Expert. Now, through his agency, ezine, blog, and free reports, he's sharing - for the very first time - how to use email to cement customer relationships and create a buzz that gets results. For free articles visit Mitch's exclusive new blog - http://www.zinmarketing.com/blog